Today, people watching content on YouTube are way more than those watching TV networks for so many reasons. One is flexible, and you can watch it from anywhere. YouTube is relatable. You can view your content in more than 80 different languages, unlike TV, which is limited to a few languages, and the list is endless. If you have been wondering how people make money on YouTube, then read on.
Perhaps you enjoy being on camera and sharing tips and other useful information with others. The good news is that you can use this platform and earn a decent payout from monetizing your expertise. YouTube is for creative minds; those who are not camera shy and willing to share important information with the public can benefit from this platform.
Are you still puzzled about what kind of information one can upload? There are virtually no limits when it comes to content variety. You can talk about anything, from home décor ideas to home thrifting items, fashion, education, relationships and marriage, parenting, work, life abroad, online jobs, lifestyle, and so much more. You can vlog about anything and everything that comes to mind, as long as you feel it will be useful to someone out there. Let us explore more on how you can make money as a vlogger.
Watch Other YouTube Videos for Inspiration
To begin with, you need to know how things are done, and what’s a better way to do this than to watch other vlogs. This will also give you an idea of what exactly to vlog about, how to do it, and what kind of information is worth sharing. Always remember to be unique and don’t copy-and-paste what you absorb.
Keep in mind that, regardless of the content you share, there is still an audience for your content. You also need to learn how to use the platform, uploading, and all the technical aspects of this work.
How to Choose a Niche to Vlog About
You want to be unique and preferably choose a niche that has not been tapped into yet. Also, select a topic you are passionate about; for instance, if you want to vlog about dogs, make sure you love dogs and know a lot about them.
If you like, you can choose more than one niche and make sure to tie all your vlogs into a kind of central theme. For instance, if you are vlogging about life, fashion, work, or even family, you can tie all this under a lifestyle theme.
Another tip to consider when choosing a niche is to consider the audience you are targeting. Consider the kind of people they are. What kind of questions do they usually ask? What is their age group? What issues do they want to address? When you know answers to all these, then you will be in a better position to think of the kind of content that will be helpful to them, and ultimately, to you.
How to Monetize Your Vlogs
Now that you already know which niche to go for, your target audience, and you've learned how to upload a video, it’s time to get to the most significant bit, which is how to monetize your vlogs. There a few good ways you can do this, but we will get to the core methods that can help you earn a decent income.
Affiliate Links
Leveraging affiliate marketing is one of the best ways to monetize your page. This works best for newbies who don’t have their own products to advertise and sell. Create content that aligns with the products or services you promote. If you are creating content in health, make sure you advertise health products, supplements, or even weight loss remedies.
YouTube Ads
You need to have at least 4,000 watch hours in the past 12 months and at least 1,000 subscribers to start earning from YouTube Ads. After this, you can apply to be a partner with their YouTube Partner Program, where they will display their ads in your videos. Now, every time a viewer clicks on these ads, you will earn a certain percentage.
Paid or Sponsored Posts
These are video content that have been ordered by a specific company to promote their services or brand. Your vlog acts as an influencer, and you get to use it for advertising different services. You might be paid in the form of cash, products, or whatever you agree upon with the company.
Product review videos are among the most popular ways to post sponsored content. Likewise, it would help to have a big following before companies start coming to you. As always, be sure to go for companies that are in sync with your content.
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Bottom Line
There are several ways you can make money while vlogging. The list is endless - from selling merchandise to selling video LUTs, selling photo presets, and vlogger kits. Your focus should always be to get a big following, be consistent with your content, and be mindful of what people like. If you do this, within a few months, you could be reaping big from YouTube.