Area Business Development Director - Senior Lifestyle Corporation : Job Details

Do you have HEART? We are looking for individuals who can embrace our mission to purposely brighten and enrich the lives of those we serve with HEART; Hospitality, Excellence, Appreciation, Respect & Teamwork. In this leadership role, you will be responsible for successful lead generation and move-ins from the community at large to the community. The Area Business Development Director targets referral sources and other community resources from among the professional medical community and various community associations for the purposes of promoting services and on-site assessment of prospective residents. The primary responsibility will be to manage relationships of key referral sources and other community resources for the purpose of educating referral sources about our products and services and to expedite care coordination and follow-up to ensure successful resident transition. This position supports multiple communities within a region.

• Create, plan and implement with Sales and Marketing Team and Resident Program Director events to bring in prospective residents such as seminars, speakers, themed events, and family nights.
• Develop and maintain a good working relationship with residents, families, and professional providers of care.
• Define and develop key macro referral sources and maintain relationships with them while working closely with the Sales teams to handle customer service aspects of referrals or service issues.
• Generate the required number of professional referrals needed for the community to achieve the move-ins required to meet financial expectations.
• Provide ongoing product-service education within the marketing to trade organizations, hospital departments, physicians, and others.
• Participate in professional societies and activities related to the senior-living industry as appropriate.
• Work with the Director of Sales and Marketing and Executive Director to develop and implement a strategic sales and marketing plan to achieve quarterly move-in objectives.
• Plan and execute territory call objectives to build and maintain multiple senior-related community resource networks.
• Communicate in a timely manner with the Executive Director, Divisional Director of Sales and Marketing, and Director of Sales and Marketing regarding initiatives in progress that may generate referrals to the community.
• Manage and maintain thorough working proficiency and keep professional contact records current in the sales database.
• Fully comprehend and explain to others the basic legal aspects of sales contracts, language, and terms.
• Maintain a working knowledge of all software programs.
• Maintain confidentiality of all pertinent information.
• Provide assistance to the Sales and Marketing Director with special assigned projects.
• Possess strong organizational skills and the ability to multi-task and meet deadlines.
• Interact professionally and effectively with all levels of the organization, residents, family members, etc.
• Fulfill duties of Director of Sales & Marketing vacancies as needed.
• Successfully support and manage the Business Development Coordinator if applicable.

Level of Formal Education: Bachelor degree from a four-year college or university.

Years of Experience: Two to three years of experience and/or training.

Type of Experience: Previous sales/admission experience in senior living; experience supporting multiple sites/communities preferred.

Information Systems: Experience using CRM required.

Driving Requirements

Does this job require the ability and license to drive an automobile? Yes.

Is driving an automobile an essential function of this job? Yes.

Senior Lifestyle offers a comprehensive benefits plan to eligible team members including health, dental, vision, retirement benefits, short-term disability, long-term disability, and paid time off. All Senior Lifestyle positions are eligible to use DailyPay, an application that allows you to access your earned but unpaid wages before your next payday. Senior Lifestyle requires that all employees provide proof of COVID-19 vaccination unless exempt due to medical, religious, or personal beliefs. Government requirements or exclusions may apply.