Assistant Director, CRM – Business Operations - St. John's University : Job Details

Assistant Director, CRM – Business Operations

St. John's University

Job Location : New York,NY, USA

Posted on : 2025-02-04T13:12:08Z

Job Description :

Assistant Director, CRM – Business Operations

Department: Advancement Services

Reports to: Director CRM Business Operations

Campus: Queens

Job Summary:

Using Salesforce's Marketing Cloud CRM system, the Assistant Director – CRM Business Operations will play a vital role on the digital communications team by using Salesforce and Marketing Cloud to assist in configuring and maintaining data to meet business needs. Experience in automation processes, SQL queries, HTML, and AMPscript will be key in building solutions for targeting, personalization, and reporting. They will analyze data to improve performance, troubleshoot system issues, manage email deliverability, and subscription management.

Essential Functions:

  • Assist in configuring and maintaining Marketing Cloud and CRM data according to defined priorities and strategies to meet business requirements and challenges.
  • Provide expertise in Marketing Cloud automation processes, SQL queries, HTML, and AMPscript.
  • Aid in managing email deliverability, database hygiene, subscription management, and compliance with university policy on opt-in/out & CAN-SPAM compliance.
  • Build solutions and processes for targeting, personalization, configuration, strategy, and reporting.
  • Support in analyzing data from analytics and implementing improvements for performance and deliverability.
  • Report and troubleshoot system outages, failed sends, automation errors, and other anomalies.
  • Monitor send logs in Marketing Cloud for patterns, errors, and analytic trends.
  • Establish testing and deployment strategies and processes.
  • Develop documentation and knowledge base of current processes.
  • Perform routine maintenance and upkeep for all business units in Marketing Cloud.
  • Competencies:

    • Bachelor's degree required.
    • Minimum of 3 years experience with progressive responsibility in Salesforce Marketing Cloud.
    • Salesforce Certification preferred.

    Work Environment:

    This position operates in a professional work environment and uses standard office equipment.

    Position Type/Expected Hours of Work:

    This full-time position requires a minimum of 40 hours per week.

    Compensation:

    In compliance with NYC's Pay Transparency Act, the annual salary range for candidates with 3+ years of experience is $72,700 - $90,900, and for candidates with 5+ years of experience, it is $96,200 - $114,000. St. John's University considers factors such as the scope and responsibilities of the position, candidate's work experience, education/training, key skills, internal peer equity, as well as market and organizational considerations when extending an offer.

    St. John's offers a competitive compensation program which is commensurate with your qualifications, experience, and contingent upon the departmental budget. We also offer an extremely comprehensive benefits program to meet the diverse needs of our workforce.

    Any offer of employment is subject to receipt by St. John's University of satisfactory references, verification of employment and education.

    St. John's University is an Equal Opportunity Employer and encourages applications from women and minorities.

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