Associate,Consumer Retention Marketing - Labs - DoorDash USA : Job Details

About the Team

The mission of our Consumer Retention Marketing team is to build lasting relationships with our customers as soon as they engage with DoorDash by providing them with a personalized, cross-channel experience that delights them and drives them to return to DoorDash to find the products, merchants, and deals that are relevant to them.

About the Role

As a Retention Marketing Associate, you will help create communications and programs to increase retention and engagement of our customers across email, push notifications, and in-app messaging. In this role specifically, you will focus on launching and maintaining CRM programs that help drive growth and retention for DoorDash's new bets, particularly on delivery modalities like drones. This is an exciting opportunity to help craft the way we talk to consumers about new ways to engage with DoorDash outside of restaurant delivery.

You're excited about this opportunity because you will…

• Manage the setup and monitoring of ad-hoc, triggered, and transactional programs, including optimization of existing programs and development of new ones.
• Create test plans and schedule emails.
• Build personalized, multi-channel customer journeys.
• Manage email reporting dashboards, monitor trends, and make recommendations based on results.
• Establish a strong working relationship with cross-functional stakeholders in our Product, Marketing Operations, Analytics, and Strategy teams.
• Stay current on marketing best practices in email and push notifications, sharing learnings and insights regularly with the broader marketing team.

We're excited about you because you have…

• 1-3+ years experience in CRM or email marketing.
• Hands-on experience with CRM technology including ESPs, segmentation tools, and complex data structures and systems.
• An analytical mindset with strong attention to detail.
• Strong written and verbal communication skills.
• Knowledge of email industry best practices including contact strategies, targeting and segmentation, A/B testing, and analytics.
• Strong interpersonal skills, are extremely organized, dependable, self-motivated, and multi-task with ease.
• Bachelor's degree or equivalent experience.
• Nice to haves:
• Basic knowledge of SQL, HTML, and data visualization platforms (e.g., Tableau, Periscope).
• Has worked in a highly cross-functional company.

Why You'll Love Working at DoorDash

• We are leaders - Leadership is not limited to our management team. It's something everyone at DoorDash embraces and embodies.
• We are doers - We believe the only way to predict the future is to build it. Creating solutions that will lead our company and our industry is what we do -- on every project, every day.
• We are learners - We're not afraid to dig in and uncover the truth, even if it's scary or inconvenient. Everyone here is continually learning on the job, no matter if we've been in a role for one year or one minute.
• We are customer-obsessed - Our mission is to grow and empower local economies. We are committed to our customers, merchants, and dashers and believe in connecting people with possibility.
• We are all DoorDash - The magic of DoorDash is our people, together making our inspiring goals attainable and driving us to greater heights.
• We offer great compensation packages and comprehensive health benefits.

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