Communications Coordinator - TEXAS GOVLINK : Job Details

Overview

Texas GovLink, Inc. is an Austin-based firm which has for 32 years been a premier provider of technical and business professionals to clients in Texas. We are currently seeking an experienced Communications Coordinator to be a key resource on a technical services team.

Texas GovLink offers its family of consultants excellent rates, a local support staff, and an attractive benefits package which includes medical insurance (TGL shares a percentage of the cost), life insurance, a matching 401(k) plan and a cafeteria plan.

Candidates selected for interview will be required to undergo criminal background checks and may be required to complete a drug screen in accordance with Federal and State Law. Offers of Employment are contingent on a successful background check.

Texas GovLink is an equal opportunities employer.

**Location of job: Onsite**

Responsibilities:

Effectively manage the brand 'Customer' through cooperative relationships with internal management and staff and external vendors, the news media, etc. by reinforcing the importance of branding, effective communication and the need for consistent branding and communications. Coordinate with Customer leadership, executives and staff to gather information about identified news-worthy events/activities/happenings for publication on website, social media, etc. Ensure consistency of the organization's message and brand identify among all communication mediums. Review all external communications (newsletters, etc.) for consistent messaging, branding, etc. and coordinate production and distribution, identifying photo opportunities as needed. Segment lists based on buyer personas, targeted verticals, and behaviors like past email engagement and website interactions (content downloads, site page visits, etc.). Develop a presence and a working relationship with Customer management and staff to be seen as a required resource for communicating with the public. Assist in developing, organizing, creating and publicizing press packets, articles, promotional materials etc. Works with vendors to deliver specialized tactics such as event planning, Web/podcasts, and video production.

Create, implement and evaluate communications strategies and plans that align with the organization's strategic plan. Creates goals and set measurable objectives. Monitors effectiveness and trends, ensures message accuracy, analyzes and applies market research. Provides communications support via strategic planning, project implementation and post-implementation support. Shall keep abreast of trends and possible cooperative programs. Review literature, and otherwise keep current of industry and communication trends.Understands EIR Accessibility requirements and their technical specifications. Ensures the EIRAccessibility is integrated into the project lifecycle at the appropriate points (planning, design,development, test, etc.) and ensures that resources are included to implement EIR accessibility within the project.

• Produce, distribute, and manage project related communications
• Develop, update, and maintain standard operating procedures needed for the project team
• Web Analytics
• Produce and distribute notifications to TxDOT for deployment/hot fixes
• Develop project team emails to update the team regarding changes, new processes, and so forth Work as a technical product owner, collaborate, and prepare for the requirements discovery sessions, and conduct user story documentation, and product backlog grooming with Stakeholders and department executive staff
• Work requires contact with developers, information systems analysts, end users, subject matter experts and department executives
• Compose correspondence and technical documents in addition to other reasonable project delivery services as necessary for the selected TxDOT projects. Maintain communication with team members and stakeholders

Qualifications

Minimum (Required):

• 5 years experience as a Marketing Communications Coordinator
• 2 years experience with external documents such as newsletters or demonstrated equivalent writing and publishing design skills
• 2 years experience with public relations, marketing, targeted marketing, especially social media, promotional marketing, lead nurturing, marketing automation tools, and web analytics for any agency
• 2 years excellent understanding of email marketing concepts and metrics such as Sender Score, deliverability, and sender reputation.
• 1 year experience in email marketing and marketing automation technology.

Preferred (Optional):

• Demonstrated intermediate experience with Microsoft Office applications, including Word, Excel, Outlook, Publisher and PowerPoint; Access, and report-writer and/or Adobe Creative Suite experience preferred.
• Knowledge of Associated Press Style.