Community Marketing Manager - Sage Dental : Job Details

Sage Dental is the leading Dental Support Organization (DSO) in the Southeast, and we are continuing to grow! At Sage, people are at the core of everything we do. We are looking for dynamic and talented professionals who fit our culture of innovative technology, constant learning, and patient-centric care to join our team. If you are ready to take the next step in your career and want a position with excellent earning potential with a stable, growing company, Sage Dental has what you are looking for.OverviewSage Dental is seeking a dynamic and results-driven Community Marketing Manager to join our team. This role is integral to promoting brand awareness and building strong community relationships in new and existing markets. The ideal candidate will have a passion for event management, public relations, and local marketing initiatives, with a keen ability to track and optimize performance.Responsibilities

• Event Coordination:
• Plan, coordinate, and execute a wide range of community events, including health fairs, expos, sponsorship opportunities, and other outreach initiatives to enhance Sage Dental's brand presence.
• Develop detailed project plans for each event, including timelines, budgets, staffing requirements, and marketing strategies.
• Coordinate with internal teams, such as marketing, operations, and clinical staff, to align event goals with overall company objectives.
• Partner with external vendors, community leaders, and event organizers to secure venues, permits, and necessary resources.
• Ensure all branding and promotional materials are prepared and distributed effectively to maximize visibility and engagement.
• Represent Sage Dental at events, engaging with attendees to foster positive relationships and promote services.
• Collect feedback from attendees and stakeholders to continuously improve event strategies and execution.
• Public Relations Management:
• Serve as the primary liaison with PR vendors to develop and implement strategies that position Sage Dental and its executives as leaders in the dental industry.
• Collaborate with PR teams to craft compelling press releases, media pitches, and thought leadership articles.
• Identify and secure opportunities for media coverage, speaking engagements, and industry recognition for executives and key team members.
• Monitor industry trends and news to proactively identify topics for PR campaigns and thought leadership initiatives.
• Manage crisis communication efforts, ensuring consistent and effective messaging.
• Local Marketing Initiatives:
• Oversee local marketing campaigns, including print and digital publications, school sponsorships, and partnerships with community organizations.
• Conduct market research to identify key audiences and tailor initiatives to resonate with community needs and preferences.
• Build relationships with schools, nonprofits, and local businesses to develop mutually beneficial sponsorship and partnership opportunities.
• Collaborate with the design and content teams to create localized marketing materials, such as flyers, brochures, and social media content.
• Ensure all local marketing efforts align with Sage Dental's brand standards and messaging guidelines.
• Assist with Recruitment Marketing as needed.
• Performance Monitoring and Optimization:
• Track and analyze the outcomes of community events and local marketing initiatives using key performance indicators (KPIs), such as attendance, engagement, and lead generation.
• Prepare detailed reports summarizing performance data, including insights and recommendations for future initiatives.
• Conduct post-event evaluations to identify successes, challenges, and areas for improvement.
• Use data-driven insights to adjust strategies, ensuring ongoing optimization of marketing efforts and maximization of ROI.
• Stay up-to-date with marketing trends and analytics tools to continuously enhance performance tracking and optimization methods.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field.
• 3-5 years of experience in community marketing, event planning, or public relations.
• Proven ability to manage multiple projects and deadlines simultaneously.
• Strong interpersonal and communication skills with the ability to engage diverse audiences.
• Data-driven mindset with experience in performance tracking and optimization.
• Proficiency in Microsoft Office and marketing software/tools.
• Familiarity with the dental or healthcare industry is a plus.

What Sage Offers

• Work location: Sage Dental Support Center located in Boca Raton, FL 33487.
• Growth opportunity.
• Competitive base pay.
• Bonus programs (job specific).
• Benefits such as: Health Insurance, In-House Dental Program, PTO, Holiday Pay, Direct Deposit, 401K and more!