Digital Designer - Beauty by Imagination (BBI) : Job Details

Digital Designer

Beauty by Imagination

Hybrid

Position Overview:

Join the in-house creative team of a dynamic beauty company as their newest Digital Designer based out of the New York City area. This hybrid remote role will report in-office 2-3 days per week. This individual is an expert in digital design and motion graphics who will create on-brand content, campaigns, and integrated marketing assets for our portfolio of leading hair care brands. The ideal candidate is collaborative, agile, energetic and able to quickly learn and implement the distinct visual identities of our brands, transforming concepts into wireframes and assets with impact for a memorable customer experience. He/she/they will help to build engaging online experiences for users that drive CTR, and increase time spent, conversion rates, order volumes, and customer satisfaction. This role will liaise regularly with internal creative, content, ecommerce and social team members, as well as agency partners, to ensure branding is consistent across all channels and touchpoints.

Essential Job Duties & Responsibilities:

• Manage the layout and production design of content and creative assets for owned digital channels and digital advertising.
• Design for multiple digital content formats including webpages, social media graphics, infographics, gifs, newsletters, etc.
• Work with art directors/creative marketing managers to create visual aspects of content and creative with minimal revisions and with in-house teams to ensure alignment of brand's visual voice when creating content
• Manage multiple, concurrent design projects at various stages of production, to ensure all timelines are met and to maintain graphic consistency across all brand and corporate deliverables
• Leverage performance + engagement data and insights to create design solutions that optimize campaign results
• Perform quality control on all creative deliverables and ensure they deliver on creative brief while reflecting brand aesthetics and guidelines
• Demonstrate a strong understanding of user interface that comes from being current with social media platforms, trends, etc.
• Monitor competitive brands and beauty/fashion/design industry trends in order to bring fresh, timely ideas to design projects
• Execute best practices in user-centric design for desktop, mobile, email and social media

Essential Cross-Functional Responsibilities:

• Optimize & manage digital assets
• Design for print and sometimes packaging
• Concept campaigns and photoshoots
• Develop branding and brand identity

Education/ Experience Requirements:

• 3+ years of WORK experience as a Motion Graphic Digital Designer working primarily in digital media formats.
• Bachelor's Degree in relevant field strongly preferred.
• Video editing and motion graphic skills. Fluent in latest versions of Photoshop, Illustrator, InDesign, After effects, and other visual design and wire-framing tools.
• Image manipulation and cropping skills, keen eye for typography, visual hierarchy, and composition.
• Strong understanding of successful E-commerce and responsive design.
• Experience in a high volume, deadline-driven environment
• Meticulous attention to detail and an ongoing commitment to achieving high quality results.
• Strong knowledge of digital asset optimization and best practices.
• Clear and effective communication skills.
• Experience in Beauty and/or Fashion preferred.
• High taste level and standards.
• Collegial, collaborative and team-oriented individual preferred.

Company Benefits

Beauty By Imagination offers a VERY competitive benefits package including:

• Medical, Dental, Vision benefits
• 401K with Company Match
• Very Generous Paid Leave of Absence/Time Off
• Company-Paid Life Insurance and AD&D Insurance