Director of Sales - CoralTree Hospitality : Job Details

We are looking for a dynamic, result-driven sales leader for the Hyatt Regency Sonoma. Position will be based at the property.Salary Range: $145 - 160k + bonus packageWe offer a competitive benefit package for full-time, regular team members that includes: group medical, dental, vision, life, and disability benefits, as well as participation in a pre-tax flexible benefit plan for healthcare and dependent care reimbursement and an employee assistance program. We also offer paid time off/sick time and are proud to offer participation in a 401(k) plan with a company match!ResponsibilitiesThe Director of Sales is responsible for developing, implementing, monitoring, and evaluating the hotel's sales objectives, strategies, advertising, public relations and collateral, to support the revenue goals stated in the annual Budget. This position effectively manages the efforts and productivity of individual Sales Managers. The role ensures that effective internal and external communications with business partners are maintained; helps create and maintain a high level of property awareness.

• Maintain consistent knowledge of property features/ services and hours of operation and anticipated levels of business.
• Responsible for increasing transient room revenue by growing production of existing special corporate/preferred corporate accounts and leisure; and implementing and executing programs for special corporate/preferred corporate transient sales & leisure.
• Maintain complete knowledge of and compliance with all property policies and procedures.
• Ensure all corporate deadlines are satisfied relating to monthly, quarterly, and annual reporting needs.
• Attend meetings as deemed necessary by the General Manager and Corporate office.
• Participate in property-wide leadership and culture development programs.
• Report to and interact with General Manager and Corporate staff promoting proper relations between all parties.
• Act in a consultative capacity to the General Manager and other members of the Executive Committee on sales/marketing issues, provide advice and guidance to ensure optimal marketing effectiveness, confer with department managers to continually develop product offerings, methodologies, and resources, to promote new/improved products and to solicit feedback of overall sales/marketing efforts.
• Foster relationships and provide strategic direction to key third party vendors such as Public Relations and Advertising agencies.
• Foster relationships with key political community figures and organizations.
• Organize and direct all sales efforts towards attainment of property and company objectives and operational goals.
• Develop strategies for forecasting and analyzing sales/marketing needs and developing effective product responses, delivery systems and methods for measuring and evaluating results.
• Collaborate with General Manager and Director of Revenue to prepare, develop and execute all marketing plans to provide direction and specific plans of action.
• Collaborate with General Manager and Director of Revenue to plan, manage and evaluate all financial aspects of the sales/marketing efforts throughout the property to ensure cost effectiveness and optimal utilization of resources.
• Ensure that accurate and current marketing and sales related data is readily available to support and document decision-making processes.
• Support, as necessary, all direct sales efforts of the sales and marketing team to include sales trips, off-property functions, and customer entertainment.
• Maintain current job descriptions for all department positions.
• Ensure the integrity of the property ' s mission statement, guiding principles and culture through consistent involvement with all aspects of the property.
• Complete and maintain accurate, objective, and timely performance reviews for all team members in the department.
• Provide regular, objective, and detailed feedback to each executive committee member to maintain an environment of continuous improvement.
• Coach and counsel associates, supervisors, managers, and executive committee members regarding consistent application of sales, customer service and culture implementation.
• Develop, plan, and implement departmental orientation programs for all new associates.
• Monitor and ensure that departmental areas are kept clean and always organized.
• Develop and implement annual goals, objectives, and budgets for the Sales & Marketing department.
• Monitor all security and life safety policies and procedures making recommendations for changes according to law or improved application.
• Serve as a member of the property executive committee.

• Minimum of two years of college level courses with an emphasis on business or communications required.
• Bachelor's degree in Hotel Management, Business Administration, Marketing or Communications preferred.
• Three years' experience as a manager within the Sales & Marketing department.
• Preferred experience in hotel transient sales. Coordinate various departments' participation in servicing accounts.