Director of Sales - Hotel Westland : Job Details

Reports to: General Manager, the position is exempt.

Hotels done differently. At Aparium, we believe in the power of People, Place and Character. We ensure our hotels are a place where individuals are valued and celebrated, elevating our associates' pride in who they are, where they live and who we serve.

Our hotel is a tribute to the neighborhoods and the people of the communities where we operate. Nestled in the heart of Pioneer Square, Hotel Westland is poised to make its grand debut in early 2025, inviting guests to immerse themselves in the breathtaking renaissance of the Railspur District. This historic building, originally constructed in 1907 as the Manufacturers Exchange Building, built of sturdy brick and heavy timber is a testament to the craft of the hands that built it.

This sales leadership role requires the tenacity to build and support an efficient and productive sales + catering team; it is not for the faint of heart. If you are known to have grit that is associated with an entrepreneurial spirit, then we invite you to your next career opportunity.

You are passionate about sales, catering, collaboration, and communication with the ability to think creatively and strategically to identify and close on revenue opportunities. You are a talented and highly effective sales leader that enjoys the solidarity of a team and knows that everyone plays an important role, no matter their title.

• Uphold and role model the company's principles of People, Place, and Character.
• Collaborate with the Director of Revenue to develop best-in-class tools and strategies to maximize revenue.
• Attend and partner with city groups, organizations, and key leaders to build local awareness of the hotel.
• Work closely with the General Manager to ensure area hotel, restaurant, and event associations are represented.
• Report on business booked and client meetings throughout pre-opening with HQ team, GM, and other hotel leaders.
• Be responsible for the final approval of all sales platforms prior to opening.
• Recruit and build a strong sales team within properties.
• Secure new sales and catering accounts, developing and maintaining accounts and relationships.
• Lead and direct the sales and catering team in developing and executing the sales and marketing plan.
• Coach Sales team by collaboratively helping them creatively solve problems.
• Craft and establish the annual sales goals.
• Develop the annual budget and sales & marketing plan in collaboration with the General Manager.
• Build and maintain a trusting and transparent relationship with all stakeholders.
• Establish regular communication with Aparium Headquarters.
• Additional tasks and responsibilities as requested by SVP of Sales + Revenue.

• Minimum of three (3) to five (5) years of hospitality sales experience.
• Minimum of two (2) years in a Director of Sales role.
• Independent and boutique / lifestyle experience preferred.
• Delphi FDC and Lanyon system knowledge preferred but not required.
• Bachelor's degree in sales, marketing, communications, or hospitality preferred.
• Adaptable interpersonal skills to communicate with all associate levels.
• Professional proficiency of the English language.

• Engage others in general conversation tactics to build rapport.
• Approach fact-finding and discovery missions in a collaborative effort.
• Value the importance of making decisions with integrity.
• Highly analytical in thought and recommendations.
• Demonstrates business acumen and practices sound financial decisions.
• Demonstrates the ability to identify strategic needs.

Salary Range: $130,000-$140,000

As an Equal Opportunity Employer, Aparium Hospitality Services celebrates diversity and is committed to creating an equitable and inclusive environment for all employees.

Pay: $130,000.00 - $140,000.00 per year

Work Location: In person