Job Location : New York,NY, USA
About CareScout:Join us on a mission to simplify and dignify the aging experience. We are the children, siblings, neighbors, and friends of those navigating the fragmented and confusing system of long-term care. Our team is ferociously curious and relentless in our pursuit of a better system – and we are deeply committed to a sense of belonging for all, in all phases of life.
We're creating a new experience for care seekers and their families, bringing together long-term care options, resources, education, and human support into one place. We work hard, we have fun, we care about each other, and we share the mission. If this sounds like a place where you could thrive, join us!
CareScout is a division of Genworth Financial, Inc, a Fortune 500 provider of products, services and solutions that help families address the financial challenges of aging.
POSITION TITLE: Director - Product MarketingPOSITION LOCATION: Hybrid - Strong preference for individual to be in Richmond, VA or New York, NY. We will consider exceptional candidates outside of these regions with travel expectations to CareScout locations.
YOUR ROLE:The Director of Product Marketing at CareScout will hold a strategic leadership role on the marketing team, acting as both player and coach while building out a high-performing group of product marketing managers who are subject matter experts in specific audience segments. Your team will be responsible for ensuring our products have the right positioning to meet customer needs and compete commercially. Having significant experience managing the go-to-market process during your career, you'll be a master at value propositions, differentiators, product features, buyer personas, and market dynamics – and you'll know how to turn insights into action. You'll define and execute a sales enablement strategy to support multiple products and audiences, ensuring that the sales and field team members are equipped with the resources, content, tools, and training to effectively sell CareScout products.
A successful candidate for this role will be a master of both strategic thinking and tactical execution. You will be able to manage competing priorities and tight timelines as a trusted and well-respected partner of the sales and product teams while working cross-functionally to help keep everyone on the same page. You will be an excellent people manager but happy to roll up your sleeves to do whatever it takes to get the job done. You will have a knack for creative problem solving and relationship building, and a desire to create efficient, repeatable processes and programs for the organization.
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Employee Benefits & Well-Being:Genworth employees make a difference in people's lives every day. We're committed to making a difference in our employees' lives.
This position is available to remote applicants residing in the United States. The base salary pay range for this role starts at a minimum rate of $123,200 up to the maximum of $223,400. An employee's pay position within the base salary pay range will be based on several factors at the time of this job posting including but not limited to geographic location, experience, and qualifications. In addition to your base salary, you will also be eligible to participate in an incentive plan. The incentive plan is based on performance and the target earning opportunity is 20% of your base compensation. The final determination on base pay for this position will be based on multiple factors to ensure pay equity within the organization.
About UsGenworth Financial, Inc (“Genworth”) (NYSE: GNW) is a Fortune 500 company focused on empowering families to navigate the aging journey with confidence, now and in the future. Headquartered in Richmond, Virginia, Genworth and its CareScout businesses provide guidance, products, and services that help people understand their caregiving options and fund their long-term care needs. Genworth is also the parent company and majority-owner of publicly traded Enact Holdings, Inc. (Nasdaq: ACT), a leading U.S. mortgage insurance provider.We know we can't deliver on our mission unless we deliver for our employees. That's why we're committed to creating a work environment that fosters inclusion, excellence, improvement and connection. We know each employee contributes in their own unique way and we're dedicated to supporting every one of them to help them reach their full potential.We are proud to be an equal opportunity employer and all hiring decisions are based on merit, qualifications, and business need. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.#J-18808-Ljbffr