Email Marketing & Business Development Executive - Remote Work Digital Limited : Job Details

Email Marketing & Business Development Executive

Remote Work Digital Limited

Job Location : Washington,DC, USA

Posted on : 2024-12-18T23:59:36Z

Job Description :
Email Marketing & Business Development ExecutiveFull time On-site workingKey Responsibilities:
  • Outbound Email Campaigns:-Create, design, and implement cold outbound campaigns using tools like Hubspot, Apollo, Dripify, and Sales Navigator.-Ensure campaigns resonate with the target audience, generating SQL and MQL leads for the sales manager.
  • Email Strategy and Content Development:-Develop comprehensive email marketing content strategies focusing on lead nurturing, conversion optimization, and brand alignment.
  • List Segmentation and Targeting:-Segment email lists for targeted and personalized messages to enhance engagement and conversion rates.
  • A/B Testing:-Conduct A/B testing to optimize various elements of outbound campaigns, including open rates, click-through rates, and conversions.-Incorporate A/B testing and data-driven insights to continuously improve email performance.
  • Collaborative Copywriting:-Work closely with the marketing team to develop compelling email and LinkedIn content that captures the interest of potential leads.-Develop copies or templates to respond to the CEO's LinkedIn messages, ensuring brand consistency and message effectiveness.
  • Analytics and Reporting:-Analyze and report on email campaign performance, utilizing data to drive future strategy and improvements.-Generate leads and pull audience insights to inform the development of future campaigns and business development initiatives.Qualifications:
    • -Bachelor's degree in Marketing, Business Administration, or related field.
    • -Proven experience in email marketing, business development, or a related role.
    • -Proficiency in email marketing tools such as Hubspot, Apollo, Dripify, and Sales Navigator.
    • -Strong analytical skills with the ability to interpret data and make data-driven decisions.
    • -Excellent communication and copywriting skills, with the ability to craft compelling messages.
    • -Ability to collaborate effectively with cross-functional teams and stakeholders.
    • -Strong organisational skills and attention to detail.Date posted:11/04/2024Location:Not specifiedJob title:Email Marketing & Business Development ExecutiveDuration:Permanent #J-18808-Ljbffr
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