Events Specialist - Palladin Consulting, LLC DBA Palladin Technologies : Job Details

Marketing Coordinator/Events Specialist

Position Overview:

We are seeking a highly motivated and dynamic individual to join our team as a Marketing Coordinator (MC). The MC will be responsible for assisting in the implementation of marketing strategies and initiatives to drive brand awareness and generate leads. This role requires a strong understanding of marketing concepts, excellent organizational skills, and the ability to collaborate effectively with cross-functional teams. The MC will have the opportunity to work in an innovative environment, contributing to the growth and success of our organization

Key Responsibilities:

• Assist in the development and execution of marketing plans and campaigns, ensuring alignment with organizational objectives.
• Conduct market research and analysis to identify potential target markets, competitors, and emerging trends.
• Coordinate the production of marketing materials such as brochures, presentations, website content, and advertisements.
• Support the management of social media platforms, including content creation, scheduling, and monitoring of engagement.
• Assist with organizing and coordinating promotional events, trade shows, and conferences.
• Collaborate with internal stakeholders and external agencies to ensure consistent brand messaging and adherence to brand guidelines.
• Monitor and analyze marketing metrics and provide regular reports on campaign performance, making recommendations for optimization.
• Liaise with sales teams to provide marketing support, including the creation of sales collateral and lead generation activities.
• Stay up-to-date with industry trends and best practices, applying new knowledge to enhance marketing strategies.
• Handle administrative tasks such as budget tracking, invoice management, and maintaining marketing databases.

Qualifications:

• Bachelor's degree in marketing, business administration, or a related field.
• Proven experience (1-3 years) in marketing or a similar role.
• Solid understanding of marketing principles, strategies, and tactics.
• Proficiency in social media management, content creation, and analytics tools.
• Excellent written and verbal communication skills.
• Strong analytical and problem-solving abilities.
• Ability to work effectively in a fast-paced, deadline-driven environment.
• Highly organized, with exceptional attention to detail.
• Strong project management and multitasking skills.
• Proficiency in Google Workspace and marketing software platforms.