Global Product Manager, SureSmile - Charlotte, NC - Dentsply Sirona : Job Details

Dentsply Sirona is the world's largest manufacturer of professional dental products and technologies, with a 130-year history of innovation and service to the dental industry and patients worldwide. Dentsply Sirona develops, manufactures, and markets a comprehensive solutions offering including dental and oral health products as well as other consumable medical devices under a strong portfolio of world class brands. Dentsply Sirona's products provide innovative, high-quality and effective solutions to advance patient care and deliver better and safer dentistry. Dentsply Sirona's global headquarters is located in Charlotte, North Carolina. The company's shares are listed in the United States on NASDAQ under the symbol XRAY. Bringing out the best in people As advanced as dentistry is today, we are dedicated to making it even better. Our people have a passion for innovation and are committed to applying it to improve dental care. We live and breathe high performance, working as one global team, bringing out the best in each other for the benefit of dental patients, and the professionals who serve them. If you want to grow and develop as a part of a team that is shaping an industry, then we're looking for the best to join us. Working at Dentsply Sirona you are able to: Develop faster - with our commitment to the best professional development. Perform better - as part of a high-performance, empowering culture. Shape an industry - with a market leader that continues to drive innovation. Make a difference -by helping improve oral health worldwide. Job SummaryThe Global Product Manager is responsible for managing an orthodontic portfolio by driving assortment decisions, product lifecycle planning, and cross-functional leadership for assigned categories. This role collaborates closely with global teams and cross-functional partners to create, develop, and execute comprehensive marketing initiatives. The Manager plays a pivotal role in leading product development and marketing efforts, including the development, planning, and execution of strategies to support market expansion and successfully launch new products globally. The role encompasses global brand management, aligning product positioning, messaging, and commercialization plans. It requires expertise in financial planning, market research, and pricing strategy to support both organic growth and strategic partnerships. A focus on innovation, collaboration, and compliance ensures successful product launches and continuous portfolio improvement.The ideal candidate thrives in a dynamic environment, balancing analytical rigor with creative problem-solving with a bias to action. They exhibit strong leadership, communication, and influencing skills to drive team performance and build customer relationships. A passion for innovation and customer experience underpins their ability to simplify complexity, execute strategies, and deliver business results.Key ResponsibilitiesNew Product Development:

• Collaborate with R&D, Software Development, KOLs, VOC teams, commercial organizations, and clinical resources to identify, research, justify, and launch new products.
• Develop robust business cases with financial analysis to support new product recommendations.
• Provide cross-functional leadership to ensure timely, cost-effective, and quality-driven execution of new product development initiatives.

Portfolio Strategy and Planning:

• Create and implement comprehensive portfolio marketing plans, including product lifecycle management.
• Conduct regional industry and category assessments, opportunity gap analyses, and portfolio management across platforms to align with strategic goals.

Brand Management and Positioning:

• Define and develop global brand positioning and pricing strategies, ensuring strong product and brand equity.
• Analyze competitive landscape, including product, pricing, and customer segments, to drive differentiation.

Global Launch and Commercialization:

• Develop and lead launch strategies and asset development, collaborating with clinical, training, and commercial teams for flawless execution.
• Oversee global product commercialization performance through analytics, KPIs, and post-launch evaluations.

Marketing Content Development:

• Write creative briefs for internal teams and external agencies.
• Partner with agencies to develop product content, campaigns, and launch plans.
• Design and execute marketing programs to support global initiatives, including creating educational materials, communication tools, and product demos.

Market Research and Insights:

• Conduct market research to analyze trends and gather actionable insights for pipeline development and tactical execution.
• Act as the voice of the customer to influence strategies and product development.

Pricing and Claims Management:

• Establish and communicate global pricing strategies.
• Monitor pricing performance and authorize local deviations where necessary.
• Develop claims aligned with product features, ensuring compliance with regulatory and quality standards.

Growth Opportunities and Partnerships:

• Evaluate organic growth opportunities and identify potential acquisitions, partnerships, and licensing opportunities.
• Contribute to business case development and participate in due diligence for external opportunities.

Communication and Collaboration:

• Act as a brand ambassador, fostering collaboration across cross-functional and regional teams.
• Present strategies and product updates to sales organizations, customers, and stakeholders effectively.

Training and Compliance:

• Complete required training to comply with quality, safety, and manufacturing SOPs.

Key Qualifications

• Bachelor's degree in a related discipline required; advanced degree preferred.
• Minimum of 5 years of experience in marketing, preferably in medical devices, CPG, or pharmaceutical industries.
• Proven expertise in product lifecycle management, marketing strategy, and global commercialization.
• Strong analytical, communication, and leadership skills.
• Ability to manage multiple projects and collaborate across global teams.
• Proficient in MS Office Suite (Excel, PowerPoint, Word).
• Willingness to travel globally (~25%).

Critical Behaviors and Values

• Inquisitive and Creative Problem-Solving: Demonstrates curiosity and creativity to uncover unique solutions and drive innovative approaches to challenges.
• Strong situational awareness and influence to drive cross-functional team performance.

• Passion for innovation and a commitment to improving customer experiences.
• High performance and accountability to deliver measurable results.
• Collaborative mindset to foster teamwork across global functions.

This role is instrumental in shaping the SureSmile digital and physical portfolio success, leveraging insights, innovation, and execution excellence to achieve business results.Bottom of FormWhat We're Looking For

• A high level of creativity and curiosity, with a proven ability to solve current and future challenges.
• Passionate about customers and improving their experience.
• Demonstrated success in delivering innovation and managing complex marketing strategies.
• Results-driven with a growth-oriented mindset and hunger for simplifying and speeding up processes.

Dentsply Sirona employees are expected to embody the following core values:

• One global team: Actively collaborate to achieve shared goals.
• High performance and accountability: Strive for excellence in everything we do.
• Passion for innovation: Shape the dental industry through creative solutions.
• Bringing out the best in people: Foster a culture of growth and development.
• Integrity: Act with honesty and ethical behavior at all times.
• Customer commitment: Relentlessly improve the practice of dentistry for our Strong communication skills, with the ability to simplify and amplify key messages.

Dentsply Sirona is an Equal Opportunity/ Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, sexual orientation, disability, or protected Veteran status. We appreciate your interest in Dentsply Sirona. If you need assistance with completing the online application due to a disability, please send an accommodation request to [email protected]. Please be sure to include Accommodation Request in the subject. For California Residents: We may collect the following categories of personal information in connection with the submission of your resume or application materials to us for employment, and if hired, your employment with us: identifiers (e.g., name, address, email address, birthdate); personal records (e.g., telephone number, signature, education information, criminal background information, passport number and visa information); consumer characteristics (e.g., sex, marital status, veteran status, race, disability, sexual orientation); professional or employment information (e.g., resume, cover letter, employment history, background check forms, references, certifications, transcripts and languages spoken); and inferences from personal information collected (e.g., a profile reflecting abilities and aptitudes). The above categories of personal information are collected for the following business purposes: performing recruitment and hiring services; processing interactions and transactions (e.g., to comply with federal and state laws requiring us to maintain certain records, managing the workforce); and security (e.g., detecting security incidents, protecting against fraudulent or illegal activity). For additional details and questions, contact us at [email protected]