Manager of Paid MediaWe're looking for a smart, hardworking, performance-driven marketer who makes just as much sense on paper as they do culturally. We're a seasoned team comfortable in our areas of expertise with the shared vision of creating a great company. We celebrate wins together anddebrief missed opportunities so we can get the win the next time. We believe in supporting each other, improving the company through transparency, and creating a culture that is inclusive in every way. What Makes Augurian a Great Place to Work
- We live by our values; Drive Success, Build Innovation, Expect Respect, Work-Life Balance, Cultivate Growth, Honor Teamwork, Live Honest, and Have Fun!
- We employ the best and brightest talent in the Twin Cities and have a culture and programs that create rapid development of our team.
- We give our team the power to do great work. If ownership, flexibility and accountability are important to you, Augurian might be the place for you. We remove barriers so that you can create and implement new ideas and do your best work without having to worry about red tape at every turn.
- We are award winning; for our culture, our work and our growth.
- We care about our people.
That's why we offer:
- Health insurance
- Dental insurance
- Vision insurance
- 401k with match
- Flexible PTO
- Short term disability insurance
- Long term disability insurance
- Paid maternity/paternity leave
- Charity matching program
- Mental health programs
- Employee resource groups
- Hybrid model company wide
Job Overview: Manager of Paid MediaAs the Paid Media Manager, you will be responsible for overseeing the planning, execution, and optimization of all paid media campaigns across various channels across a squad of junior team members and a book of business. You are responsible for leading a team of skilled analysts, collaborating with other departments, and working closely with clients to ensure the effective delivery of results through execution and delegation. In this role you are expected to be a People Developer, Advisory Consultant, Protector of Systems, Standards, and Client OutcomesResponsibilities:Account Strategy:
- Develop, execute, and manage paid media strategies aligned with client goals and objectives across the squad.
- Stay current with client-specific trends to incorporate into client strategies.
- Identification of growth opportunities within clients in squad
Account Management:
- Serve as the main point of contact for clients regarding paid media strategy.
- Communicate campaign strategies, performance updates, and recommendations in a clear and professional manner.
- Build and nurture strong client relationships through effective communication and strategic recommendations.
- Ensure service of squad accounts is high quality to support client retention.
Account Execution:
- Oversee implementation and execution of paid media campaigns across various platforms, including but not limited to PPC, display advertising, and social media.
- Adhere diligently to internal paid media processes.
- Ensure campaigns are implemented with precision, adhering to best practices and industry standards through QA oversight.
- Adhere diligently to Augurian paid media processes, and champion adoption squad client accounts.
People Development:
- Mentorship and coaching direct reports.
- Conduct employee reviews.
- Employee training/knowledge sharing
Recruiting, Interviewing, and Hiring
- Review resumes, conduct screening interviews, and participate in 2nd round and final interviews to assess candidate suitability.
- Collaborate with the hiring team to evaluate candidates' qualifications and provide input in internal selection meetings.
- Ensure a smooth recruitment process by actively engaging with candidates and maintaining effective communication.
Thought Leadership and Practice Development:
- Manage and mentor a team of paid media analysts, providing guidance and support.
- Foster a collaborative and innovative team culture that encourages skill development and knowledge sharing.
- Conduct regular performance reviews and set goals for team members.
Analysis/Reporting:
- Utilize analytics tools to track, measure, and analyze campaign performance.
- Generate regular reports for clients, providing insights, recommendations, and performance summaries.
- Champion existing methods of analysis across the department to drive value for our clients.
- Oversight and training on Pre-meeting insights. Ensure that insights going out the door on squad client accounts meet the high standards of our team.
Cross-Functional Collaboration:
- Collaborate with other departments, including organic, analytics & sales when value can be delivered that is worth the impact.
Variable Compensation:
- Oversee progress of direct reports and helps coach them to unlock variable comp. If factors arise that are beyond their control, coach them about why those choices were made.
Organizational Culture and Core Values:
- Uphold and promote the agency's core values, fostering a positive and inclusive workplace culture.
Our Promise to YouWe will provide an environment where you can experience exponential growth. We have found that our team + clients + culture allows for faster development in turn creating more opportunity. We will give you freedom to take ownership of your clients, team and results while providing enough guidance and structure so you don't feel like you're on an island. We will live by our core values and ensure that everyone on our team is held to the highest standard so that you can have confidence you are working with the best. Augurian is an equal opportunity employer and is committed to creating a more diverse, equitable and inclusive agency where differences are valued and all people have the same opportunity to belong, contributee and thrive. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.About AugurianAugurian was in 2016 founded to help leaders have confidence in their digital marketing investments. Our core focus is driving business growth and helping our clients meet and exceed their goals through paid media (SEM), organic search (SEO), content marketing, and marketing analytics. Augurian helps modern day business, financial and marketing executives solve critical marketing challenges and Have Confidence in their digital marketing investments.