Marketing and Administrative Assistant - Innex Innovative Industries : Job Details

About Us

INNEX Innovative Industries is a leading provider of ceramic and technical solutions for the manufacturing sector. Our mission is to drive innovation and efficiency through cutting-edge materials and a commitment to excellence. We pride ourselves on fostering a flexible and inclusive work environment where team members can grow professionally and contribute meaningfully.

Our environment includes:

• Flexible, hybrid work opportunities with work-from-home days
• A casual yet professional atmosphere
• Opportunities for professional development and growth

This role is perfect for someone with a proactive attitude, excellent organizational skills, and a passion for marketing and sales in a technical or manufacturing context.

Key Responsibilities

Administrative Support

• Serve as a key point of contact for the CEO and senior staff, managing schedules, organizing meetings, and coordinating internal and external communications.
• Maintain organized records, files, and databases for seamless access and retrieval.
• Oversee travel arrangements, ensuring alignment with company schedules and budgetary guidelines.

Marketing Coordination

• Develop, execute, and track marketing strategies tailored to manufacturing industry needs, focusing on technical and innovative product offerings.
• Collaborate with internal teams to produce compelling marketing materials, including brochures, technical guides, and presentations.
• Coordinate trade show participation, including logistics, booth setup, and post-event follow-up, ensuring maximum visibility and engagement.
• Research and stay updated on industry trends, customer needs, and competitor activities to inform marketing campaigns.
• Create and manage content for digital platforms, including email campaigns, social media, and website updates, targeting manufacturing and technical audiences.

Sales Enablement

• Manage and update the company's CRM, ensuring accurate records of leads, prospects, and customer interactions.
• Establish and monitor prospecting campaigns, coordinating action items with team members to meet sales objectives.
• Support sales efforts by generating reports, preparing materials, and assisting with follow-ups to nurture leads and close deals.

Content Lead

• Develop and manage a content calendar for marketing materials, including social media posts, blog articles, newsletters, and other communication channels.
• Create engaging and high-quality written, visual, and multimedia content that aligns with the company's brand and messaging.
• Write, edit, and proofread copy for marketing collateral, ensuring clarity, accuracy, and a professional tone.
• Coordinate with designers and external vendors to produce branded graphics, videos, and promotional materials.
• Leverage analytics tools to measure the performance of content and adjust strategies for maximum impact.
• Stay informed on industry-specific content trends and incorporate them into campaigns to enhance audience engagement.

Qualifications and Skills

• Education: Associate's degree or higher in Marketing, Business Administration, Communications, or a related field preferred.
• Experience: Minimum of 3 years in a similar role, preferably in a manufacturing or technical environment.
• Technical Skills:
• Proficiency in Microsoft Office Suite, particularly Excel, Word, PowerPoint, and Teams.
• Experience with CRM platforms like Salesforce, HubSpot, or similar.
• Familiarity with graphic design tools such as Canva, Visme, or Adobe Creative Suite.
• Proficiency with content management systems and social media platforms.
• Soft Skills:
• Exceptional organizational and multitasking abilities.
• Strong communication skills, both written and verbal.
• Detail-oriented with a knack for problem-solving and initiative.
• Ability to manage multiple priorities while meeting deadlines.
• Industry Knowledge: A willingness to learn manufacturing terminology, processes, and market dynamics is essential.

Why Join INNEX?

At INNEX, we believe in recognizing and valuing our employees. As a Marketing and Administrative Assistant, you will:

• Gain exposure to the innovative manufacturing industry.
• Work in a supportive and flexible environment that values independent contributions and collective success.
• Have opportunities for professional growth and skill development.