Marketing Content Coordinator - SBH Health System : Job Details

Description

• Develop high-quality, engaging content for multiple platforms, including social media posts, emails, and video.
• Assist in developing and executing content marketing strategies to support brand awareness and customer engagement goals.
• Oversee the end-to-end execution of content marketing projects, from concept development to delivery, ensuring adherence to timelines and budgets.
• Coordinate project workflows and facilitate communication between team members to keep projects on track.
• Curate content copy for email newsletters alongside our writing agency.
• Support online presence by managing social media platforms, including content creation, scheduling, and engagement.
• Maintain social media calendar, ensuring consistent posting and alignment with overall content strategy.
• Serve as an ambassador for the SBH brand.
• Provide monthly reports on social media and digital email campaigns to analyze trends and customer insights.
• Monitor and report on the effectiveness of strategies and tactics to leadership and adjust tactics as needed to achieve annual business line objectives.
• Manage the relationship with external vendors and agencies to ensure the delivery of high-quality content and marketing materials.

Qualifications

• Minimum of 3-5 years of experience in strategic marketing with demonstrated ability to develop messaging, execute promotional campaigns, and strategy development.
• Bachelor's degree in marketing, communications, and/or related field.
• Excellent written and verbal communication skills, with the ability to craft compelling content tailored to different audiences and channels.
• Experienced in social media management across various platforms such as Facebook, LinkedIn, and Instagram.
• Strong organizational skills with the ability to manage multiple projects and priorities at one time and work independently in a fast-paced environment across multiple levels of the organization.
• Must have attention to detail, commitment to quality, and be results-driven.