Job Description SummaryThe Marketing Coordinator is a utility player responsible for creating and managing a content calendar, overseeing projects and digital platforms, maintaining FanThreeSixty brand voice, and supporting cross-functional initiatives to drive business growth.
Job DescriptionEssential Functions:
- Write and manage blogs, case studies, social media posts, website content, digital advertisements, and email marketing.
- Manage calendars, update website content, and maintain project workflows.
- Translate complex industry language into practical messaging that resonates with sales and marketing communications.
- Monitor and analyze performance metrics, leveraging insights to better strategies.
- Work closely with internal teams, and stakeholders to execute goals.
- Work alongside the Client Success Team to support effective client communications, identify client success stories, and gather testimonials.
- Deliver a wide variety of projects that involve digital marketing, email campaigns, trade shows and events, client communications, public relations, and other marketing initiatives.
- Work closely with the Sales Team to provide marketing support for presentations, collateral, email, and proposals.
- Maintain and update the FanThreeSixty website through HubSpot.
- Ensure consistent brand voice and creative guidelines are met across all deliverables for various channels and audiences.
- Attend networking events and promote FanThreeSixty in an intentional way.
- Perform other related tasks as assigned.
Qualifications:
- 1-3 years of marketing experience or a related field.
- Strong writing and editing skills, with a keen eye for detail.
- Proficiency in HubSpot, website maintenance, social media platforms, Google Analytics, and project management tools.
- Excellent organizational skills, with the ability to conceptualize, prioritize, and manage multiple objectives independently.
- Proactive, enthusiastic, and able to thrive in both independent and team environments.
- A creative problem-solver with innovative thinking skills.
Skills and Experience
- Bachelor's degree in marketing, journalism, communications, or a related field.
- Strong technical and social media skills, staying current with trends and platforms.
- Excellent organizational, communication, interpersonal, and active listening skills.
- Networking skills to build and maintain professional relationships.
- Basic design experience with tools such as Figma and Adobe InDesign.
- Ability to juggle multiple priorities and deadlines effectively.
- Social media and tech-savvy.