Marketing Manager - SILVERCAST Media : Job Details

Marketing Manager

Join our dynamic team as a Marketing Manager at SILVERCAST, a leading player in the out-of-home (OOH) media industry. We are seeking a seasoned, strategic, and results-oriented marketing leader with 5+ years of experience to drive our marketing vision and initiatives. In this high-impact role, you will collaborate with cross-functional teams to develop and execute comprehensive marketing strategies that drive growth, enhance brand visibility, and solidify our position as an industry leader.

Role Overview

As the Marketing Manager, you will be at the forefront of SILVERCAST's marketing strategy, overseeing critical initiatives across branding, strategy, and digital engagement.

Key responsibilities include:

• Lead the creation, refinement, and deployment of impactful marketing materials to showcase our OOH portfolio.
• Oversee the production and optimization of high-quality campaign photography, videography, and visual assets for marketing and client presentations.
• Own and enhance SILVERCAST's digital presence, including social media platforms, LinkedIn, and the company website, ensuring alignment with brand goals
• Collaborate with the Sales team to craft persuasive marketing narratives and presentations that drive new business opportunities.
• Define and execute branding initiatives to strengthen SILVERCAST's market position and expand its reach.
• Leading the development and implementation of strategic marketing plans to achieve company objectives.

Qualifications

· Bachelor's degree in Marketing, Advertising, Communications, or a related discipline

· 5+ years of marketing leadership experience in the media, advertising, or related industries, with a proven track record of successful campaigns and measurable results.

· Expertise in brand strategy, digital marketing, and content creation, including proficiency in tools such as Adobe Creative Suite (e.g., Photoshop).

· Deep understanding of social media platforms, SEO, and digital marketing trends to drive online engagement.

· Strong strategic thinking, creative problem-solving, and analytical skills.

· Demonstrated ability to lead cross-functional teams and manage multiple priorities in a fast-paced environment.

· Excellent communication, interpersonal, and leadership skills, with the ability to inspire and influence at all levels.

· A proactive, innovative mindset with a passion for driving results.

If you're a visionary marketing leader ready to shape the future of a fast-growing OOH media company, we invite you to join us at SILVERCAST. Bring your expertise and creativity to make a lasting impact in the industry!