Marketing Social Media Manager - Zeta Charter Schools : Job Details

Follow your passion

Are you looking to make a BIG impact? At Zeta, we pursue an unprecedented combination of high academic achievement and social-emotional development for our students. We insist that every student receives a world-class education while fostering a love for learning. We are passionate about changing the landscape of public education in New York City and beyond, and we are uncompromising in our mission.

Currently, we operate multiple elementary and middle schools in the Bronx and Upper Manhattan. We plan to grow and open 1-2 schools each year because children in every community deserve excellent, equitable education. Join our growing team today, and be a change agent for children.

Our Network office is located at 401 W. 218th St., New York, NY 10034. Our Network team follows a hybrid work schedule: we work in-person from our office on Tuesdays and Thursdays with optional remote days on Mondays, Wednesdays, and Fridays, if your team's scope of work permits.

Deliver powerful results

To achieve our vision, we are searching for a Marketing Social Media Manager to, in close partnership with the director of marketing, oversee various marketing activities to support student and talent recruitment, fundraising efforts, advocacy campaigns, and other organizational initiatives.

The ideal candidate has:

* Bachelor's Degree and 4+ years of professional experience; Marketing and/or communications experience strongly preferred

* Excellent communication skills, both written and verbal

* Experience developing high impact content and simultaneously managing multiple paid and owned social media campaigns required

* Superb organizational and project management skills; Ability to manage multiple tasks and priorities in a dynamic, fast-paced environment

* Strong analytical skills with the ability to interpret performance and audience data and generate meaningful insights

* Comfort in learning new tools and platforms; Eagerness to learn and grow

* Experience in charter schooling or other mission-driven, fast-growth organizations preferred, but not required

Responsibilities:

* Create original video and graphic design content using in-house tools (Adobe InDesign / Premiere Pro, Canva) and distribute across owned and paid platforms including Meta (Instagram, Facebook), LinkedIn, YouTube, TikTok, and Twitter

* Implement content strategies and manage social media calendars. Ensure content is delivered and optimized across audiences on time through social media management tools (e.g., Loomly, Hootsuite, Sprout)

* Analyze engagement data, gather insights across platforms and consolidate into monthly comprehensive reports

* Stay on top of social media and digital marketing trends and best practices to inform Zeta content and social media strategies

* Maintain Zeta's website, including regular content updates as needed and reviewing website analytics to inform content and social media strategies

* Support Director of Marketing in creating scalable processes, managing audience engagement, and partnering with advertising agencies to deliver effective paid media

* Wear multiple hats as a part of a lean startup-up team, supporting the work of others on the team and taking on new projects and tasks as needed

Join our purpose-driven community

Zeta teammates are lifelong learners who live with child-like joy and a deep sense of purpose. We disrupt the status quo and tackle problems together. Our team stands united by our commitment to a limitless future for every child. Our Zeta team is comprised of top talent with incredible schooling and private sector experience. At Zeta:

* We are passionate about our mission of providing world-class education to all students

* We bring a mindset of growth, flexibility, and openness to feedback

* We are hungry and determined to not only meet our goals, but surpass them

* We are humble, willing to put the team's needs ahead of our own, and committed to contributing to a collaborative work environment

* We have a high bar for excellence and sweat over the details

* We are caring and put team over individual at all times

We are accepting applications on a rolling basis. The salary range is between $75,000 and $90,000. New hires can expect to be brought into the organization at a salary at or near the start of the ranges, depending on relevant experience and internal equity. Compensation is based on our salary scales. Managers and above are eligible to receive an annual discretionary, merit-based performance bonus.

How does Zeta invest in you?

We offer great benefits:

* Comprehensive and affordable medical, dental, and vision plans

* Flexible spending accounts for eligible medical purchases and commuter expenses

* 403(b) retirement plan; Zeta offers matching contributions toward your savings

* Competitive compensation

We provide awesome perks:

* MacBook Air

* Zeta swag

* Specified monthly reimbursement for use of mobile phone

* Fully stocked teacher workrooms with favorite snacks and Nespresso machine

* NYC's finest sweet treats

* Team outings

We care deeply about your personal and professional growth:

* Clear pathway to professional growth

* Consistent feedback and support from managers and teammates

* Community Circle practice to build and strengthen our sense of team

* Interactive Mindfulness and DEIJ programming

Apply Now!

Equity is at the heart of our mission. We have a deep commitment to pursuing diversity and striving for equity. Zeta is an equal opportunity employer. Candidates of all backgrounds are encouraged to apply. Work authorization is required (candidate must have permanent authorization to work in the U.S.).