Marketing Specialist | Davenport, IA - Wyffels Hybrids : Job Details

Job DetailsJob LocationHeadquarters - Geneseo, ILTravel PercentageUp to 25%Job ShiftDaysJob Posting Date(s)Start Date10/30/2024End Date11/17/2024DescriptionWhat You'll Do | Amplify Our Brand's Voice!As a Marketing Specialist at Wyffels, you'll be at the forefront of building and enhancing the Wyffels Hybrids brand. Reporting directly to the Communication Manager, you'll be the mastermind behind project management, local marketing initiatives, and online marketing automation. Your ability to turn insights into actionable strategies will drive our success as you collaborate with team members across the organization.Why Choose UsAt Wyffels Hybrids, we're not just a company; we're a tight-knit family of entrepreneurs and problem-solvers. Our values of Integrity, Perseverance, Respect, Empowerment, and Passion drive everything we do, from fostering a supportive culture to achieving triple-digit growth over the last decade. Join us and be part of a winning team that's the #1 Independent Seed Brand in the Central Corn Belt, committed to doing 100 Little Things better each day.Job Highlights

• Innovate & Engage | Boost brand awareness for Wyffels Hybrids through responsive one to one marketing tactics aimed at current and potential customers.
• Local Marketing Champion | Be the go-to person for local marketing efforts supporting our sales team.
• Automation Advocate | Lead the charge on marketing automation initiatives to streamline our digital communication processes.
• Media Support | Provide media buying and planning support to the Brand Manager to ensure our message reaches the right audiences.
• Keep Us on Track | Create regular progress reports to keep your manager informed about project status and milestones.
• Brand Consistency | Ensure all projects deliver consistent, strategically aligned messaging and graphics that adhere to our brand standards.
• Budget Management | Take on budgetary responsibilities to ensure projects are delivered on time and within budget.
• Innovate & Recommend | Explore and propose fresh tactics to promote Wyffels' key differentiators.
• Measure & Communicate | Think critically about measuring the impact of each project and effectively communicating its value.
• Brand Expert | Become the go-to expert on the Wyffels brand, articulating our story clearly to target audiences.
• Cross-Department Collaborator | Build strong relationships across departments to enhance project success.
• Stay Ahead | Maintain a keen understanding of industry trends affecting farmers to keep our marketing messages relevant and impactful.

Qualifications & What We Are Looking For

• Experience and Education | You bring a minimum of 2 years of experience in marketing, corporate communications, project management, or media planning/buying. Having an agriculture background is a plus! And you hold a bachelor's degree in public relations, communications, marketing, advertising, or a related field.

Knowledge Skills, & Abilities

• Proficient in creating, editing, and promoting captivating written, visual, and digital content.
• Skilled in fostering vendor relationships and negotiating media sponsorships.
• Results-oriented with exceptional attention to detail.
• Ability to develop content that aligns with the company's brand voice, style, and tone.
• Strong project management skills, including timeline and budget creation.
• Experience with HubSpot's Marketing Automation Platform is a plus!
• Proficient in Microsoft Office and adept at juggling multiple complex projects.

BenefitsIn addition to offering an unparalleled culture that focuses on relationships that foster both individual and organizational success, we offer competitive pay and a diverse benefits portfolio:

• Health, dental, and vision benefits for you (and your family) on your first day of employment!
• Flexible Spending Account | Health & Childcare
• Life Insurance Policy
• PTO plus 9 Paid Holidays
• Tuition Reimbursement
• Traditional & Roth 401K
• Disability | Short Term & Long Term
• Parental Leave
• Seed Discount

Work Environment & Physical Requirements This role is located in Davenport, Iowa in an office setting but may require occasional travel within the geographic location of the business to attend meetings, media industry conferences, and events. Ready to Grow with Us? Apply today and discover why Wyffels Hybrids is the ultimate destination for passionate professionals who dare to think differently.