Marketing Specialist - La Crosse Area - Morries Automotive Group : Job Details

About Us:

Morrie's is about Moving Life Forward - We connect people to the life they want and play the role of 'automotive advocate' for our customers. As a leading auto retailer, we strive to be the preferred and trusted provider for our team members and customers, and we are committed to serving our community.

Morrie's Auto Group is one of the fastest-growing privately-owned dealership groups in the Midwest. We have a comprehensive portfolio of OEM brands and 31 locations across Minnesota, Wisconsin, Michigan, and Illinois.

We sell 21 different automotive brands including: Aston Martin, Audi, Bentley, Cadillac, Chevrolet, Chrysler, Dodge, Ford, Honda, Hyundai, Jaguar, Jeep, Kia, Land Rover, Lincoln, Maserati, Mazda, Mercedes-Benz, RAM, Subaru, & Volkswagen

The Marketing Specialist will collaborate closely with the Marketing Director, other marketing team members, and stores to ensure that campaigns, events, and projects are completed on time, within budget, and to the highest standards.

We offer a competitive salary and comprehensive benefits plan, including industry-leading compensation and 401k plans, full medical and dental coverage, vision, and paid vacation.

Roles & Responsibilities:

The ideal candidate is organized and creative, and thrives working in a fast-paced environment, managing a variety of projects. We are looking for a motivated, self-driven, hands-on team player who interacts well with others, has strong communication, writing, and project management skills, as well as a strong eye for good design.

* Working alongside the Marketing Director, support integrative marketing campaigns for our automotive dealerships.

* Collaborate with dealerships, internal teams, and partners to identify traditional and digital media, community events, sales offers, and other marketing opportunities and promotions for our stores and community.

* Analyze market data to understand and identify consumer trends, competitor offerings, and demographic data.

* Coordinate marketing campaign project plans from start to finish, including post-campaign analysis.

* Assist in copywriting and producing content for email marketing, social media, websites, and related marketing activations.

* Liaison with marketing vendors, dealership staff, and internal teams to execute marketing plans.

* Document procedures, processes, and workflows and recommend changes for greater efficiencies.

* Traffic store client requests to the appropriate internal marketing team member through project management tools

* Assist with calendar scheduling and project timeline management

* Aid in multiple projects across varying phases of production and overlapping deadlines.

* Contribute to our team's upbeat and motivated culture

Qualifications

* Bachelor's degree in marketing, communications, or a related field is required

* 2+ years of marketing or relevant experience is required

* Able to adapt to frequent changes in assignments and workload

* Highly self-motivated and goal-oriented

* Professional, courteous communication and interpersonal skills required

* Exceptional organization and time management skills

* Excellent verbal and written communication skills

* Strong analytical and problem-solving skills

* Ability to travel to stores in assigned market, as needed.

What Morrie's Offers:

* Comprehensive benefits program, including health care (medical, dental, and vision), 401k, and retirement plan with company match.

* Training, resources, and opportunities for career advancement

* Paid time off and holidays

* Competitive compensation

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.