The Membership Recruitment Assistant is responsible for preparing for and attending both virtual and in-person girl and adult member recruitment events. This includes participating in Back to School Nights, local community tabling events, and a variety of virtual and/or in-person meetings, presentations, and networking opportunities with community organizations, schools, educators, faith-based institutions, and other community constituents. The Membership Recruitment Assistant will:
- Prepare for and attend recruitment events both virtual and in-person, including Back to School Nights, community tabling events, and more.
- Research and connect with family community event organizers to promote and raise visibility/awareness
- Research and connect with community partners for collaboration opportunities
- Conduct virtual and in-person meetings, presentations, and networking opportunities with community organizations, schools, educators, faith-based institutions, and other community constituents.
- Engage in grassroots marketing to increase visibility and awareness in assigned communities including creating flyers, distributing flyers and other marketing materials to schools, libraries, community centers, and other youth community organizations.
- Serve as a brand ambassador for the Girl Scouts, representing the organization positively and effectively.
- Ensure timely, thorough, and accurate recording of job-appropriate data in the database.
- Demonstrate experience and success in public speaking and facilitation, including through virtual platforms.
- Utilize tactics in sales, retail, marketing, networking, and/or membership recruitment to increase youth and adult membership as assist in forming new troops.
- Other duties as assigned to meet organizational goals.
Key Performance Indicators (these will be used to set annual performance evaluation goals with your manager):
- Plan, lead, and attend recruitment programs/community events per month with a strategic focus on meeting fall, winter and spring recruitment benchmarks by engaging in various community outreach, grassroots marketing, and raising awareness of the Girl Scout Leadership Experience.
- Increase the number of memberships established quarterly
- Achieve an increase in GSNorCal presence at community events and outreach activities annually
- Follow department protocols related to facilitating recruitment events, tabling events, community events/programs and meetings to generate leads to convert to membership
- Work with managers to make plans based on data and reports to make progress towards set goals.
- Demonstrate proficiency in GSNorCal core values.
Skills required to be successful in this role, include, but are not limited to:
- Sales Ambition and Drive: Understands the sales process and management of leads. Sets ambitious goals and energetically and confidently drives to achieve those goals. Recognizes opportunities to close and has demonstrated ability to ask for the business/customer transaction. A self-starter who can work independently with minimal oversight and take initiative.
- Community engagement and networking: Proven expertise in community organizing, networking, and building strong relationships with diverse stakeholders.
- Organization and problem-solving skills: Strong organizational skills, adept at time management, and proficient in problem-solving to address challenges effectively.
- Technology: Proficient in cloud-based applications such as Microsoft Office (including Word, Excel, Outlook and PowerPoint, or Google Suite (Google Docs, Sheets, Slides, etc.). Internet connection available. Experience using Canva or other creative suite type software. Understanding of CRM software such as: Salesforce.
- Mission-Driven: Ability to demonstrate and articulate a genuine passion for the mission and vision, embrace and model the culture, and model behavior consistent with the mission and purpose of the organization.
Remote work and/or office expectations:
- This position is part-time non-exempt, 15-20 hours per week. More hours may be required during peak seasons.
- Ability to work a flexible schedule, including afternoons, nights, and weekends. This position requires an multiple evenings per week during peak season.
- Frequent travel through the assigned region to accomplish tasks and attend events.
In addition, this individual should demonstrate the following Girl Scouts of Northern California Core Values in this role:
- Personal responsibility: To do your best in all of your job duties and accept accountability for your actions and decisions in your areas of work. Accept ownership for the impact of your words and actions and understand that impact on others matters mere intentions.
- Positive attitude:To focus on opportunities and be open to ideas with a sense of possibility. Maintainan optimistic and constructive mindset. Assume the best in others and treat them with generosity of spirit.
- Communication:Clearly and professionally communicate thoughts and ideas in written documents and in verbal communication. To provide effective and transparent information within the organization and with external stakeholders appropriate to your role to foster understanding, collaboration, and alignment. Listen and ask questions with a goal of increasing my own understanding.
- Organization. Efficiently prioritize tasks and resources in your work to effectively achieve Council goals.
- Critical thinking and problem solving:To effectively identify, anticipate, analyze, and evaluate challenges and make actionable recommendations to implement solutions.
- DEIB (Diversity, Equity, Inclusion and Belonging) Lens:To actively and intentionally make efforts to make others feel included, welcomed, and a sense of belonging in our Council work. Consider the various factors that may limit participation or make others feel on the periphery-- including race/ethnicity, gender identity and expression, income level, neurodiversity and physical disability, and mental health and well-being-- and work to address these in decision-making, policies, and practice.
- Commitmentto learning:Reflect on and draw lessons from previous experiences and apply them to do even better in future work. Be dedicated to continuous growth and development. Be curious, ask questions to learn, and am enthusiastic about acquiring new knowledge and skills.
- Pursuit of results:Be committedto setting big goals and achieving measurable results to reach our Council goals and move with urgency towards our Council vision.
- Collaboration:Work effectively with others in my department and across departments to achieve Council goals.
- Management:Structure job duties so that staff members can succeed.Support, develop and motivate staff, and commit to bringing out the best in and growing the skills of our staff.Coordinate, supervise, and direct resources and people to effectively accomplish Council goals.
Essential Qualifications:
- High School Diploma or GED and/or related experience and/or training, or equivalent combination of education and experience.
- Valid California Driver's license, access to reliable transportation, proof of insurance
- Able to pass Girl Scouts of Northern California's background screening process (including fingerprinting, criminal education, social security, and Department of Motor Vehicle verification)
Desired Qualifications:
- Bilingual in Spanish and English: A language stipend is available and is tiered according to verbal and/or written proficiency.
- Knowledge of girl Scout mission and programs
Language Stipend: For bilingual employees, a language stipend based on proficiency in verbal and written communication is available, determined by demonstrated skills in one or both areas. Physical Requirements:
- Ability to lift and/or move up to 25 lbs. (boxes, materials, equipment)
- Possess physical endurance including prolonged standing, bending, stooping and stretching
Girl Scouts of Northern California (GSNorCal) is an Equal Opportunity Employer (EOE). Our mission is to build girls and employees of courage, confidence, and character while working to make the world a better place for all people. This work includes our commitment to become an antiracist organization through learning and practice. Together with our youth, we strive to provide diverse, equitable and inclusive spaces where girls, volunteers, and staff feel they belong. Working at GSNorCal is a commitment to anti-racism and anti-oppression in alignment with our Culture Code and Volunteer Policy for Building Equitable Community. Applicants are encouraged to apply without regard to age, race, color, creed, ethnicity, religion, age, disability, sexual orientation, gender identity or expression, national origin, ancestry, veteran status, citizenship, pregnancy, childbirth or other related medical condition, marital status, political persuasion or any other classification protected by federal, state or local laws or ordinances.