Mobile Brand Manager - Cogeco : Job Details

Our culture lifts you up-there is no ego in the way. Our common purpose? We all want to win for our customers. We aim to always be evolving, dynamic, and ambitious. We believe in the power of genuine connections. Each employee is a part of what makes us unique on the market: agile and dedicated.

Time Type:

Regular

Job Description :

About Our Company

Breezeline is a dynamic, innovative company providing the very best Internet, TV, and Voice service to the US markets we serve. We are 'Above And Beyonders', who consistently strive to surprise and delight our customers by doing the unexpected. We continually look for new and better ways to enrich our customers' lives through connected and memorable experiences.

As the eighth-largest cable operator in the United States, Breezeline reaches more than 1.7 million homes and businesses in 13 states with Internet, TV, Voice and fiber services. Headquartered in Quincy, MA, Breezeline is a subsidiary of Cogeco Communications Inc. (TSX:CCA).

Why Work At Breezeline?

As one of the country's fast-growing Internet service providers, Breezeline offers our colleagues a vibrant workplace culture and excellent career opportunities. As a proudly diverse and inclusive organization, we believe that every person's unique individuality should be welcomed and celebrated, and their abilities and potential should be honored and recognized. It is a key part of our culture to actively promote opportunities internally to ensure that you are never static in your career with us.

Internal Values - How we act

We're proud that Breezeline is unlike any other employer in the industry. We work hard, but we never lose sight of the big picture. We understand that our colleagues are looking for more than just a great job - they want an extraordinary life - and at Breezeline, we want to make that a reality.

And here is how we do it.

Fun: We laugh a lot. It makes every day brighter, and if you don't love what you do, you're not doing it right.

Job flexibility: We think everything you do matters - at work and home.

Discounted services: We offer our customers some fantastic services, and we think you deserve to enjoy them in your home, too.

Total Rewards: Let's be honest, everyone wants to make a good salary. We offer attractive total rewards and a great culture to go along with it. We've got you and your family covered with one of the best packages in the business.

Career evolution: At Breezeline, you get more than just a job. You get all the tools you need to learn, grow, and achieve your career goals!

Cutting-edge technology: Do you have a passion for technology? Great, we do, too. At Breezeline, you will get the opportunity to manage, influence, play, create, fix, and re-shape the industry.

KEY RESPONSIBILITIES:

* Develop and implement a brand strategy for Breezeline Mobile that drives differentiation and aligns with overall business goals and brand positioning.

* Identify and prioritize target audience needs by segments and markets, focusing on key value drivers and competitive differentiators.

* Understand our current customers by segments and markets, to ensure our base communications are relevant and impactful.

* Collaborate with cross-functional teams, including marketing, product, web, and customer experience, to ensure timely execution of promotional campaigns.

* Ensure project scope and timelines are met, resolving issues and escalating when necessary.

* Act as the voice of the customer, influencing the customer journey and ensuring alignment with brand objectives.

* Contribute to the development of sprint plans, OKRs, and performance goals related to the brand strategy.

* Work closely with media partners and performance teams to optimize brand campaigns.

* Collaborate with internal designers, videographers, and external agencies to create impactful, full-funnel brand assets and collateral.

* Manage the delivery of brand campaigns, ensuring consistency across all touchpoints.

ESSENTIAL QUALIFICATIONS

* Strong ability to influence stakeholders and drive collaboration across diverse teams.

* Excellent multitasking and project management skills, capable of handling multiple initiatives simultaneously.

* A self-starter who is data-driven and results-oriented, with the ability to make informed decisions.

* Exceptional communication skills, both written and verbal, with proficiency in presentation delivery.

* Proficient in Microsoft Office, G-Suite, Workday, Smartsheets, and other business tools.

* Experience working in an agile environment is a plus.

* Ability to work remotely within Breezeline's footprint.

ACADEMIC TRAINING

* Bachelor's degree in communications, journalism, marketing, or a related field.

WORK EXPERIENCE

* 5+ years of experience in brand management, advertising, or agency roles, with a preference for mobile industry experience.

* Proven expertise in marketing and brand strategy, with a focus on delivering results.

#LI-REMOTE

Location :

Quincy, MA

Company :

Breezeline

At Cogeco, we know that different backgrounds, perspectives, and beliefs can bring critical value to our business. The strength of this diversity enhances our ability to imagine, innovate, and grow as a company. So, we are committed to doing everything in our power to create a more diverse and inclusive world of belonging.

By creating a culture where all our colleagues can bring their best selves to work, we're doing our part to build a more equitable workplace and world. From professional development to personal safety, Cogeco constantly strives to create an environment that welcomes and nurtures all. We make the health and well-being of our colleagues one of our highest priorities, for we know engaged and appreciated employees equate to a better overall experience for our customers.

If you need any accommodations to apply or as part of the recruitment process, please contact us confidentially at [email protected]