PPC Associate - AB Hires and Consulting LLC : Job Details

A fast-growing digital marketing agency, specializing in paid media strategies across Google, and Bing is looking for a data-driven PPC Associate to help grow our clients' e-commerce presence through effective paid campaigns. Responsibilities:

• Manage and optimize PPC campaigns on Google & Bing.
• Conduct keyword research and audience targeting to improve campaign performance.
• Monitor and analyze campaign metrics (CTR, CPC, CPA) to enhance ROI.
• Implement A/B tests and refine ad creatives for better results.
• Utilize conversion tracking and tag management for reporting.
• Collaborate with clients to align paid marketing strategies with business objectives.

• 6 months -1 year of experience in PPC management (Google/Bing).
• Proficient in Google AdWords, Bing and GA4.
• Strong analytical skills and attention to detail.
• Ability to handle multiple projects in a fast-paced environment.