Product Marketing Manager - ACV Auctions : Job Details

If you are looking for a career at a dynamic company with a people-first mindset and a deep culture of growth and autonomy, ACV is the right place for you! Competitive compensation packages and learning and development opportunities, ACV has what you need to advance to the next level in your career. We will continue to raise the bar every day by investing in our people and technology to help our customers succeed. We hire people who share our passion, bring innovative ideas to the table, and enjoy a collaborative atmosphere.

Who we are:

ACV is a technology company that has revolutionized how dealers buy and sell cars online. We are transforming the automotive industry. ACV Auctions Inc. (ACV), has applied innovation and user-designed, data driven applications and solutions. We are building the most trusted and efficient digital marketplace with datasolutions for sourcing, selling and managing used vehicles with transparency and comprehensive insights that were once unimaginable. We are disruptors of the industry and we wantyou to join us on our journey. ACV's network of brands includes ACV Auctions, ACV Transportation, ClearCar, MAX Digital and ACV Capital within its Marketplace Products, as well as, True360 and Data Services.

At ACV we focus on the Health, Physical, Financial, Social and Emotional Wellness of our Teammates and to support this we offer:

* Multiple medical plans including a high deductible health plan that costs $0 out of your paycheck

* Company-sponsored (paid) Short-Term Disability, Long-Term Disability, and Life Insurance

* Comprehensive optional benefits such as Dental, Vision, Supplemental Life/AD&D, Legal/ID Protection, and Accident and Critical Illness Insurance

* Generous paid time off options, including vacation time, sick days, Company holidays, floating holidays, parental leave, bereavement leave, jury duty leave, voting leave, and other forms of paid leave as required by applicable law or regulation

* Employee Stock Purchase Program with additional opportunities to earn stock in the Company

* Retirement planning through the Company's 401(k)

Who we are looking for:

The Product Marketing Manager will work within ACV's marketing team and partner closely with our sales, product and technology teams to drive engagement on the ACV platform. This role will lead the ACV Auctions marketplace product marketing strategy, evangelizing new ACV features to maximize engagement and usage. This role will also lead strategy and support for sales marketing initiatives across the auctions product. This position will report to the VP of Marketing.

What you will do:

* Actively and consistently support all efforts to simplify and enhance the customer experience.

* Manage product marketing strategy and efforts for the ACV Marketplace, collaborating closely with Product, Tech and Go to Market Teams

* Oversee go-to-market strategy for ACV marketplace suite of tools and collaboration with all other ACV brands

* Develop content strategy to evangelize and drive adoption of ACV features

* Collaborate with the product and technology teams to define, measure and drive KPIs to provide strategy for campaign execution

* Maintain the process for regional marketing support that drives adoption of ACV marketplace suite of tools.

* Work closely with Go-To-Market team to develop plan for promoting features to sales organization

* Lead customer insights research in partnership with product and sales

* Perform additional duties as assigned.

What you will need:

* Ability to read, write, speak and understand English.

* 2 years' product marketing or related experience.

* Bachelor's degree in marketing or related field.

* Experience working closely with product and technology teams to build communications strategy

* Strong communication and project management skills, ability to bring several stakeholders to the table to achieve goals

* Comfortable with self-serve data - experience with analytics, including using business intelligence to optimize campaigns.

* Strong-structured, process-driven mindset, with a focus on building for scale

* Experience working closely with sales to develop customized campaigns

* Past experience working cross functionally with sales to build marketing strategies

* Proactive, self-directed, strategic thinker with a roll-up your sleeves mentality

* Detail-oriented with a bias toward error-free execution

* Strong written and verbal communication skills

Compensation: $76,000.00 - $86,000.00 annually. Please note that final compensation will be determined based upon the applicant's relevant experience, skillset, location, business needs, market demands, and other factors as permitted by law.

No immigration or work visa sponsorship will be provided for this position.

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Our Values

Trust & Transparency | People First | Positive Experiences | Calm Persistence | Never Settling

At ACV, we are committed to an inclusive culture in which every individual is welcomed and empowered to celebrate their true selves. We achieve this by fostering a work environment of acceptance and understanding that is free from discrimination. ACV is committed to being an equal opportunity employer regardless of sex, race, creed, color, religion, marital status, national origin, age, pregnancy, sexual orientation, gender, gender identity, gender expression, genetic information, disability, military status, status as a veteran, or any other protected characteristic. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires reasonable accommodation, please let us know.

For information on our collection and use of your personal information, please see our Privacy Notice.

Other details

* Job Family Marketing

* Job Function Marketing

* Pay Type Salary

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* Buffalo, NY, USA

* Rochester, NY, USA