Public Information Specialist 2 - State of New york : Job Details

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Review Vacancy

Date Posted 12/23/24

Applications Due01/03/25

Vacancy ID176163

* Basics

* Schedule

* Location

* Job Specifics

* Contact

NY HELPNo

AgencyEmpire State Development, NYS

TitlePublic Information Specialist 2

Occupational CategoryOther Professional Careers

Salary Grade23

Bargaining UnitPS&T - Professional, Scientific, and Technical (PEF)

Salary RangeFrom $84156 to $106454 Annually

Employment Type Full-Time

Appointment Type Permanent

Jurisdictional Class Non-competitive Class

Travel Percentage 20%

Workweek Mon-Fri

Hours Per Week 37.5

Workday

From 9 AM

To 5 PM

Flextime allowed? No

Mandatory overtime? No

Compressed workweek allowed? No

Telecommuting allowed? No

County Albany

Street Address 625 Broadway

City Albany

StateNY

Zip Code12245

Duties Description Under the general direction of the Director of Travel Trade Programs and in consultation with the Executive Director of Tourism, the incumbent will serve as the lead of I LOVE NY's Black travel program and provide support for the I LOVE NY international and domestic trade programs.

Duties include but are not limited to:

* Responsible for creating a yearly strategic and activation plan for I LOVE NY's Black travel program with related budget and allocation plan to be proposed directly to the Division of Tourism Executive Director.

* Establishing and monitoring measurable annual KPI (key performance indicator) goals.

* Oversee execution of the program's strategies and tactics, including spearheading and approving all work products from contributing I LOVE NY teams, supervising and evaluating the work of program's retained consulting marketing agency; managing all budget, spending, and payment processes relating to the program; and prepare annual program reports for the Executive Director.

* Oversee and execute the Division's stateside familiarization tour program, including tour conceptualization, logistics planning, vendor budget and spending, communications with tour participants, local and regional partners, and I LOVE NY colleagues. Escort, meet, and speak to tours as needed.

* Outline, draft, proof, and review international press, media and social media activities.

* Assist with the development and monitoring of the international training website, including themes, content development and function.

* Oversee the Brand USA international market partnership and assist with the development and monitoring of additional international marketing and co-op campaigns, including partner communication, education, and asset/content development and approval.

* Attend trade shows and industry events on behalf of I LOVE NY and related programs, presenting as needed.

* Oversee elements of tradeshows and event activations including coordination with other ESD (Empire State Development) teams, vendors, exhibit design, staffing and operations.

* Assist with arranging and overseeing travel trade educational programs and events, presenting as needed.

* Maintain I LOVE NY international production calendar and tracker, assigning tasks to responsible parties, and tracking completion of various tasks.

* Other duties as assigned.

* Travel is required.

Minimum Qualifications Promotion: one year of permanent competitive or non-competitive service as: Either A: Public Information Specialist 1,

OR, B: Graphic Designer 2, Multimedia Production Representative 1, Multimedia Production Program Specialist 1, or Photographer 4.

Open Competitive:

A bachelor's degree in media, new media, English, communications, journalism, broadcasting, public relations, films, TV productions, or digital marketing AND three years of experience in public or governmental relations, and/or in writing or producing content for various media;

* OR-

A master's degree in media, new media, English, communications, journalism, broadcasting, public relations, films, TV productions, and digital marketing AND two years of experience in public or governmental relations, and/or in writing or producing content for various media;

* OR-

seven years of the experience described above.

Additional Comments SALARY RANGE: $84,156 - $106,454

Note: The starting salary for candidates with no prior State service will be at the minimum hiring rate.

Some positions may require additional credentials or a background check to verify your identity.

Name Amy Walsh

Telephone 518-###-####

Fax

Email Address [email protected]

Address

Street 625 Broadway

City Albany

State NY

Zip Code 12245

Notes on ApplyingIf interested in this position, please forward a cover letter, resume and writing samples to the e-mail address below by January 3, 2025. Be sure to indicate the position title, vacancy ID#, and location you are applying for and specify how you meet the minimum qualifications in your cover letter.

New York State is an Equal Opportunity/Affirmative Action employer. Minorities, women, and individuals with disabilities are encouraged to apply. Please contact Human Resources if you require an accommodation.