Senior Copywriter - American Management Association : Job Details

American Management AssociationCandidates should take the time to read all the elements of this job advert carefully Please make your application promptly.Senior CopywriterUS-NY-New YorkJob ID: 2025-1912Type: Regular Full-Time# of Openings: 1Category: Marketing Communications - Creative1601 Broadway, New York, NY 10019OverviewAmerican Management Association (“AMA”) is looking for a Senior Copywriter who will create compelling, on-brand copy across all digital and print channels to support sales, marketing and AMA's overall business goals. The Senior Copywriter will collaborate across all functions to best understand our products, solutions, audiences and measurements for success to produce the most effective messaging and results. Responsibilities Write creative, on-brand, results-driven promotional copy for the web, digital ads, email and print to support open enrollment seminars and corporate learning solutions goalsWrite search engine optimized web copy for promotions and course descriptionsSupport sales teams through sales enablement materials such as phone scripts, email templates, product sell sheets and social post copySupport thought leadership publications, papers, and press releases, including writing opening statements from the CEO or other executivesCollaborate with product managers, marketing managers and the digital team to best understand product and marketing goalsTranslate concepts and strategies into striking, engaging copyAttend and engage in creative brief project kick-off meetingsOther related duties Qualifications BA/BS required.5+ years experience writing for multi-channel marketing campaigns. Direct mail copy writing experience strongly preferredExceptional copywriting, editing and grammar skills with a working knowledge of marketing and mediaMust be able to develop strong headlines, sell copy and call to actions for print, web, email and socialUnderstanding of differences and limitations when writing across different media channelsAbility to write in various styles and flex to meet the needs of different audiencesMust be motivated, highly organized, flexible and detail orientedHold the ability to thrive in a fast-paced, deadline-driven environment—independently and with a teamMust have excellent time-management and communication skillsAbility to receive feedback wellPrior experience in education space a plusTravel in accordance with business need (less than 10%) More about American Management Association: AMA's approach to improving performance combines experiential learning—learning through doing—with opportunities for ongoing professional growth at every step of one's career journey. AMA supports the goals of individuals and organizations through a complete range of products and services, including classroom and virtual seminars, webcasts, webinars, corporate and government solutions, and research. Organizations worldwide, including the majority of the Fortune 500, turn to AMA as their trusted partner in professional development and draw upon its experience to enhance skills, abilities and knowledge with noticeable results from day one. An EOE/AA Employer, M/F/Individuals with Disabilities/Veterans- an ADA compliance organizationSalary: 70000 - 85000 Yearly SalaryPI260413824