Senior Data Scientist Consultant - Marketing & Strategy - Sia Partners : Job Details

To support its growth, Sia Partners is recruiting a Data Scientist Consultant with strong expertise in Marketing, Client, and Product challenges. Attached to the Data Science BU of Sia Partners, you will support the operational teams and marketing departments of our clients in defining their data needs and analyzing their data using data science techniques. This support takes various forms: Data Analysis, Strategic Support, Machine Learning & Statistics, Data Engineering & DevOps, Data Visualization, Data Transformation & Acculturation... The use cases can thus be varied:Customer Loyalty:Customer Segmentation: Deepen the understanding of customers. Identify homogeneous customer profiles using clustering techniques, thus enabling optimal personalization of marketing campaigns. Predictive Marketing: Develop and implement predictive models to anticipate customer behaviors, optimize marketing campaigns, and support customer retention strategy. Define hyper-personalized marketing plans. Enh...Data Scientist, Marketing, Strategy, Consultant, Data Science, Customer Experience, Technology