This is a Hybrid position based out of our New York, NY office. This position currently requires in office days every other week.Your Role The Senior Digital Merchandiser is responsible for the performance of a given product category or categories on the victoriassecret.com website. This includes setting a floor plan that represents the Brand and is aligned with the Business's Seasonal Merchandise Strategy and delivers & exceeds the budgeted volume and profit goals.Why You Belong HereAt Victoria's Secret & Co, we acknowledge your value. We recognize that every associate has something unique to add to our brand and business. We strive to recruit, retain, and advance diverse talent that reflects the customers we serve and the communities where we live and work. We foster a culture where everyone belongs because we know our business thrives most when we look for, listen to, and amplify diversity, equity, and inclusion.We place the customer at the heart of everything we do. We dream big, embrace curiosity and creativity while always learning from our mistakes. We lead with integrity, trust, and respect to achieve the best outcomes as one team.Your Impact
- Responsible for the launch of a specific category portion of the site including: site roadmap, sequencing, pricing & site accuracy, any relevant specialty area(s) of the site; upsells (*new site every 3-4 weeks; daily and weekly data updates can also occur)
- Responsible for business updates to the site which may include: roadmapping; sequencing; creative layouts
- Decides and may execute post-launch site optimizations based upon customer behavior, selling information and inventory position
- Collaborates with Planner and influences appropriate change as they relate to inventory management to maximize sales and minimize customer backorders
- Works with and directs Creative department to develop appropriate layouts, shopping paths, & navigation for given product category (seasonally and by window)
- Partners with Creative team to develop special shop concepts/ideas, page layouts, navigation support category initiatives and strategies
- Analyzes stock and sales information; writes Site Early Reads reports based upon sales and site metric information. Shares findings and actions with Merchant & Planning partners
- Manages in-season business by tracking & analyzing sales information and site metrics in order to identify opportunities to increase sales & site conversion including:re-roadmapping & re-sequencing, creative changes, revising online merchandising strategies based on trend, changing navigation, and executing category offers
- Strategizes merchandising stories/themes and major product initiatives that align with key category/classification strategies for Internet (including special shops/features)
- Partners with Merchants to develop seasonal strategies including distortions, navigation, special initiatives, item image /copy strategy etc
- Creates and presents seasonal web hindsight for the category/classification; analyzes user behavior, site metrics and relates findings to sales/site performance. Recommends strategies for next year based upon findings. Presents to Digital leadership and core merchant/planning partners
- Works with Marketing to strategize and influence site execution of category offers
- Monitors, analyzes, and helps to define white space opportunities for category's internal search results and makes necessary changes to pull successful results (business rules, linguistics, copy changes)
- Understands content management system and its merchandising ability and potential; able to mine for new merchandising opportunities using content management functionality
- Identifies A/B testing and personalization opportunities for the category
- Patterns other web sites, comparing product and functionality to our site
- Takes leadership role in how to take categories To Next in the online space
- If category has a Freelancer(s), oversees site set-up work
- Provides leadership and individual developmental growth to associate and/or assistant merchandisers in the department
Click here for benefit details related to this position.Your Experience
- Minimum of 7 years of related work experience in Merchandising/Buying
- Bachelor's degree or equivalent experience required
- Leading and managing a team
- PC proficiency in Microsoft Excel & Word
- Proven analytical experience required
- Previous digital experience required
- Acute sense of brand
- Strategic and analytical thinker
- Ability to analyze and synthesize information, conclusions and recommend actions
- Ability to develop and build cooperative working relationships
- Ability to collaborate with all levels in an organization
- Achievement oriented with demonstrated leadership potential
- Strong written and verbal communication skills
- Excellent organizational skills with the ability to multitask
- Strong influencing and negotiating skills
- High taste level with proven talent to create a cohesive fashion viewpoint
- Ability to input and manipulate data in our internet database
We will consider for employment all qualified applicants, including those with arrest records, conviction records, or other criminal histories, in a manner consistent with the requirements of any applicable state and local laws. Please see links: California Fair Chance Act, Los Angeles Fair Chance Initiative for Hiring Ordinance, Philadelphia Fair Chance Law, San Francisco Fair Chance Ordinance, Los Angeles County Fair Chance OrdinanceAn equal opportunity employer, we do not discriminate in hiring or terms and conditions of employment because of an individual's race, color, religion, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, marital status or any other protected category recognized by state, federal or local laws. We only hire individuals authorized for employment in the United States.#LI-Hybrid #LI-TL1