Senior Manager, B2B Marketing - The MENA Catalysts : Job Details

Senior Manager, B2B Marketing

The MENA Catalysts

Job Location : all cities,CA, USA

Posted on : 2024-12-01T00:14:18Z

Job Description :

Context The MENA Catalysts aims to build a team of “world-class athletes” at all levels and that includes in marketing and practice development. We are seeking a talented, full-time director in-person to do just this.

Key Responsibilities
  • MarketingDevelop and execute firm's marketing strategy
    • Develop client acquisition action plan
    • End-to-end digital campaigns orchestration (Linkedin & Instagram, Display ads, Influencer Marketing, Retargeting)
    • Budget management, growth strategy
    • Building MVPs
    • Lead generation, email marketing
      • Strategize and execute marketing lead generation
      • Develop and execute a systematic, organized business development strategy to scale sales growth, drive lead generation, and manage the leadgen pipeline
      • Produce business development proposals, for example market entry strategy to a fintech or crypto multinational client prospect; in Google Docs, Google slides, or Proposify
    • Drive B2B Content Creation — that leverage firm's expertise — in arresting, engaging style that drives client engagement to The MENA Catalysts.
  • Project Execution – After first 6 months- Drive project implementation day-to-day
    • Lead delivery of Gulf government relations strategy projects for fintechs, crypto, and AI multinationals.
    • Translate client priorities to work scope, division of roles, project budgeting and project governance to delegate:
      • Internally (strategy consultants, paid interns)
      • Externally (subject matter experts, contractors/consultants)
    • Formulate and test hypotheses; storyboard, and create nuanced, actionable market entry strategy for clients expanding, primarily in the Gulf. In some cases, you will be asked to travel. (approximately ten percent of year)
    • Conduct final review, ensuring projects are delivered on time and to the highest standards
  • Management Work closely with senior management to build the The MENA Catalysts internal organization
  • Strategy: Conduct specific company strategy tasks including corporate business planning-related priorities:
    • Lead sectoral and competitor analysis including tracking government relations licensing trends, tracking competitor services, performance and developments.
    • Knowledge Management: Develop Firm's internal knowledge management, currently residing in Google Docs, Google Slides and PDFs
    • General Operations and Coordination: Managing upwards to firm leadership — Escalate smartly. Align with the CEO, provide him project tracking to ensure that milestones and goals are being met.
      • Partner on other workstreams including sales, operations, talent recruitment, on range of business priorities
    • Essentials

    Leadership skills, formal project management experience; preferred to have entrepreneurial experience

  • Strong team-player — with extensive ability to lead, organize and motivate team to accomplish goals.
  • Familiarity with Wordpress, Zapier, Google Data Studio, Canva, Adobe Photoshop & Illustrator, Asana
  • 10 years of diversified experience in IT products, SaaS, and B2B companies
  • Passionate about creating and growing outstanding and sustainable products and companies. -Content creation experience
  • Demonstrated interest in self-development and self-growth
  • High emotional intelligence
  • Highly developed proficiency in Google Docs, Google Sheets, and ChatGPT
  • Master's degree
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