Senior Manager, Membership Operations, Data & Analytics - Association of National Advertisers : Job Details

About the ANA

The ANA's (Association of National Advertisers) mission is to drive growth for marketing professionals, brands and businesses, the industry and humanity. Founded in 1910, the ANA provides leadership that advances marketing excellence and shapes the future of the industry. Our membership includes more than 20,000 brands and 50,000 industry professionals that collectively invest $400 billion in marketing and advertising annually. It consists of U.S. and international companies, including client-side marketers, nonprofits, universities, and marketing solutions providers, which include ad agencies, marketing data science and technology suppliers, law firms, consultants, and vendors. We are obsessed with delighting our members through superior products and services and an unwavering commitment to helping them become more effective marketers, build stronger brands, develop a more productive industry, and benefit humanity through bold leadership and innovation programs.

Position Location

New York City (hybrid)

Responsibilities

This position supports the SVP, Chief of Staff to ANA's President and Chief Operating Officer. As ANA's membership base, industry leadership agenda and specialized business lines continue to grow in complexity and scale, the infrastructure of membership, its operational core, and the necessity for enhanced data and analytics have expanded proportionally. This role enhances the mechanics of membership to drive enhanced business outcomes and accelerates performance and scale of operational capabilities inside the ANA.

• Work collaboratively with the COS to build out and manage capabilities within ANA's operational infrastructure across a broad footprint that includes Membership Data & Analytics, Member Quality & Satisfaction, Legal, and Compliance.
• As Membership represents the lifeblood of the ANA, this role seeks to infuse new energy and rigor into membership Data & Analytics, engagement reporting, and mining for business insights to accelerate better business outcomes.
• A range of monthly and recurring analyses focused on identifying performance trends, pain points and opportunities for course correction in the pursuit of aggressive business growth.
• Interface with ANA business units and Practices to understand the products and experiences that are the backbone of member engagement. Identify meaningful business line engagement patterns and insights that can be leveraged for future success.
• Holistic Reporting – harness disparate business line data into sharper focus through the lens of ANA's Mission.

Attributes and Skills Required

• Bachelor's degree and 5+ years of account management, marketing operations or data analytics experience.
• Exceptional analytical skills – ability to analyze data, identify patterns/multi-year trends, and mine for insights that drive business outcomes – find the signal in the noise.
• Display curiosity across all endeavors.
• A penchant for continuous optimization of business processes, protocols, and strategic thinking.
• Excellent presentation, communication, and business writing skills.
• Become an ANA expert from top to bottom – understand who we are, what we do, and why we do it.
• Technical acumen and facility with business systems, including PowerBI and Excel.
• Possess a passion for creativity and discovery.
• Ability to work on multiple projects concurrently and complete projects in a timely manner.

Salary and Total Rewards Package:

Starting pay range: $70,000 to $85,000 based on relevant experience and qualifications.

Comprehensive health and wellness benefits, 401k with company match, hybrid workweek and flexible scheduling, generous paid time off program, casual dress code, incentives, and rewards.

To Apply:

If your skills, experience, and enthusiasm align with the requirements and responsibilities of this position, please forward your resume with a cover letter and salary requirements to [email protected]. Note: only applicants who include salary requirements will be considered.