Senior Product Marketing Manager, Unified Management - Pure Storage : Job Details

Pure Storage is seeking a Senior Product Marketing Manager to lead product marketing for the unified management product portfolio, including Pure Fusion. In this role, you will own the core messaging and positioning for the management products, create the core content to support product launches and ongoing go-to-marketing (GTM) efforts, and become the subject matter expert (SME) for unified management within marketing. The Senior Product Marketing Manager will work closely with the Product Management team, as well as the broader marketing and sales team, to execute the marketing of unified management products. This position requires a passion for storytelling of technical products, a deep understanding of product positioning and messaging, strong writing and content creation skills, and exceptional interpersonal and collaboration abilities.

As a proven enterprise product marketer, you possess a deep understanding of market dynamics, competitive landscapes, and customer insights. You will drive the success of your product portfolio by supporting product launches, marketing campaigns, and execution of the product GTM. Additionally, you will develop the core content and partner with various teams to ensure the long-term success of the unified management portfolio.

SHOULD YOU ACCEPT THIS CHALLENGE...

• Messaging and Positioning: Develop and own the core messaging and positioning for all products with the unified management product portfolio.
• Product Ownership: Become the product portfolio owner and champion for the product positioning. Drive the promotion of the product portfolio across marketing and sales. Fully plan and support the execution of the GTM strategy to ensure success in both marketing and sales metrics.
• Subject Matter Expertise and Content Development: Become the SME for your product portfolio. Develop and own the core content required for launches and GTMs effort across different teams and sales motions. Support the development of additional content through sales, enablement, technical evangelism, corporate comms, and other collaborative teams.
• Leadership and Collaboration: Provide leadership by example and develop a strong collaborative capability, within the Product Marketing team and beyond, elevating the success of the entire team.
• Advocate: Be an energetic advocate and spokesperson for Pure Storage and the unified management product portfolio both internally and externally.

WHAT YOU'LL NEED TO BRING TO THIS ROLE...

• Exceptionally Strong Messaging, Storytelling, and Content Creation Skills: A strong track record of core product marketing skills, including messaging and positioning, translation of technical benefits to customer benefits, and a creation of core content, including presentations, whitepapers, FAQs, and web copy.
• Deep Experience in Product Marketing: A history of successfully owning, launching, and marketing technology products, preferably to Enterprise IT customers.
• Domain Expertise: Deep understanding of Enterprise infrastructure products, with a bonus for additional experience in management solutions or data storage. Must have strong technical depth and ability to learn quickly, balanced with sharp business sense.
• Collaboration and Influencing Skills: Exceptional executive presence and credibility with the ability to influence and build strong relationships with various internal partners, including product management and sales, to align product messaging from creation to customer sales.
• Education: Bachelor's degree in Marketing, Business, or a related field (Master's degree preferred) and 10+ years of experience in product marketing, marketing, or solutions marketing.
• Communication Skills: Exceptional written and verbal communication skills. This role demands someone who is gifted in their ability to use the spoken and written word to communicate effectively with all stakeholders.

You will be based in Santa Clara, CA or Bellevue, WA. As this is an office-centric role, you are expected to be present in the office for 4 days a week. As outlined in Pure's Hybrid Work Policy, there will be variations over periods of time, depending on business need.

The annual base salary range is: $172,000.00– $259,000.00.

Salary ranges are determined based on role, level and location. For positions open to candidates in multiple geographical locations, the base salary range is reflective of the labor market across the applicable locations.

This role may be eligible for incentive pay and/or equity.

And because we understand the value of bringing your full and best self to work, we offer a variety of perks to manage a healthy balance, including flexible time off, wellness resources, and company-sponsored team events - check out purebenefits.com for more information.

There is no application deadline and we accept applications on an ongoing basis until the job is filled.