Vice President, Business Development, Retail - The Trade Desk : Job Details

The Trade Desk is changing the way global brands and their agencies advertise to audiences around the world. How? With a media buying platform that helps brands deliver a more insightful and relevant ad experience for consumers –– and sets a new standard for global reach, accuracy, and transparency. We are proud of the culture we have built. We value the unique experiences and perspectives that each person brings to The Trade Desk, and we are committed to fostering inclusive spaces where everyone can bring their authentic selves to work every day.

So, if you are talented, driven, creative, and eager to join a dynamic, globally-connected team, then we want to talk!

What we do:

The VP, Business Development, Retail role is an opportunity to grow a healthy retail category at the forefront of the adtech industry. We are a global company that is building the critical, privacy-focused technologies which will replace third party cookies and build a trusted advertising ecosystem for the open internet. Our self-serve, transparent software helps advertisers use the best available data to reach audiences on the open internet at every stage of the funnel — from awareness to engagement to conversion.

We see significant opportunity to have retailers join us on the open internet - and we need an inspirational leader to help convince them to do so.

What you'll do:

• Take North America responsibility for representing The Trade Desk's growing retail category, including ownership of The Trade Desk's most strategic partnerships with retailers – liaising with C-Level stakeholders at both retail brand marketing organization, and their affiliated retail media, data and measurement business units.
• Oversee an existing team of high-performing and experienced sales leaders – ten members currently.
• Attract, develop, and retain talent to build and mentor a diverse team with the capabilities needed to achieve current and future growth objectives.
• Work directly with existing platform solutions clients and consult on the development of GTM strategies for their product offerings built on top of TTD's platform.
• Collaborate with our data partnerships team to create a total solution that will drive data revenue.
• Act as executive sponsor of strategic partnerships.
• Develop a deep technical understanding of The Trade Desk platform, competitive positioning, and an informed view of the value chain within programmatic advertising.
• Partner with high-level executives as part of a small, tight-knit business development team aligned towards growth of the retail business as a whole.
• Create and drive a strategic plan to achieve revenue goals through existing business growth.
• Work cross-functionally with The Trade Desk's client services, data partnerships, marketing, and product/engineering teams to guide product roadmap prioritization and successful customer integrations.
• Facilitate communication internally and externally related to partnerships (demands, strategies, roadmaps, operational requirements, etc.).

Who you are:

You are an entrepreneur at heart and are intrigued by the opportunity to directly influence the entire landscape of programmatic advertising. Working with this client segment brings you ‘behind the curtain' and into C-level conversations that shape major partnerships across the industry. You're equally comfortable selling concepts to client-side and internal executives, get excited about new product offerings, and are a masterful relationship builder.

• 15+ years experience creating and building differentiated relationships with retailers.
• A wealth of experience in a platform-oriented business development or solution-selling role, ideally within the AdTech or MarTech industries.
• An extensive record of delivery at a programmatic agency, client-side investment team, DSP, SSP, online publisher, ad network, or other online advertising role.
• Working knowledge of the retail media ecosystem and the value chains throughout both shopper marketing and brand-side media investment and activation.

A proven track record of:

• Working on complex partnerships that require alignment of internal and external GTM, product, engineering, legal, finance and leadership teams to achieve revenue goals.
• Strategic and highly analytical approach to selling concepts with a focus on building relationships with internal and external leadership.
• Directly managing a partnerships or sales team.

The Trade Desk does not accept unsolicited resumes from search firm recruiters. Fees will not be paid in the event a candidate submitted by a recruiter without an agreement in place is hired; such resumes will be deemed the sole property of The Trade Desk. The Trade Desk is an equal opportunity employer. All aspects of employment will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.