Vice President of Marketing - Tbwa Chiat/Day : Job Details

Vice President of Marketing

Tbwa Chiat/Day

Job Location : all cities,MA, USA

Posted on : 2024-10-20T00:15:12Z

Job Description :

Join our team in a dynamic hybrid role, offering flexibility to work remotely and from our headquarters in Watertown, MA.

COMPANY OVERVIEW:

Disc Medicine is a clinical-stage biopharmaceutical company committed to discovering, developing, and commercializing novel treatments for patients who suffer from serious hematologic diseases. We are building a portfolio of innovative, first-in-class therapeutic candidates that aim to address a wide spectrum of hematologic diseases by targeting fundamental biological pathways of red blood cell biology, specifically heme biosynthesis and iron homeostasis. Disc Medicine values collaboration, professional development, and scientific integrity and promotes an inclusive company culture that empowers and inspires.

POSITION OVERVIEW:

As Disc Medicine evolves from a development-stage organization to a commercial entity, the Company has a new open role for a Vice President of Marketing, reporting to the Chief Commercial Officer. The successful candidate will be instrumental in driving the company's growth trajectory and achieving strategic objectives.

The Vice President of Marketing will be responsible for developing and leading our global marketing strategies and preparing the company to commercialize its first product. Your role will include brand strategy, including developing brand plans and executing comprehensive marketing plans that align with our business objectives. This role requires a blend of strategic vision, hands-on execution, and a deep understanding of biotech, rare disease and hematology. The VP of Marketing will lead the commercialization strategy team and collaborate closely with other functions to drive brand awareness, product adoption and launch success.

RESPONSIBILITIES:

  • Lead pre-commercialization marketing activities including brand planning and execution, patient identification and digital efforts
  • Create a comprehensive marketing plan aligned with the company's overall goals, including brand positioning, key messaging, and targeted audiences
  • Partner with medical affairs and patient advocacy on patient educational initiatives
  • Build relationships with KOLs, patient advocacy groups, and healthcare professionals
  • Develop patient marketing strategies, plans and resources needed
  • Develop brand positioning and marketing programs based on customer insights
  • Oversee the development and execution of multi-channel marketing campaigns
  • Develop and manage the marketing budget, ensuring efficient allocation of resources
  • Establish clear objectives and key performance indicators (KPIs) to measure the success of marketing plan implementation
  • Recruit, motivate, develop, and retain a team of highly skilled marketing professionals
  • Contribute to an efficient and compliant medical and legal review process
  • Partner with legal and compliance to ensure the implementation of compliant messages and programs

REQUIREMENTS:

  • Bachelor's Degree required; MBA or another Advanced Degree preferred
  • Minimum of 15 years of life sciences industry experience which includes significant within the marketing function
  • Extensive working knowledge of strategic and brand marketing and omni-channel approaches
  • Visionary and innovative mindset with a passion for driving change and growth
  • Strong command of scientific concepts and demonstrated ability to build relationships with KOLs and other key stakeholders
  • Ability to thrive in a fast-paced, start-up environment with a hands-on approach
  • Proven track record of developing talent and being a culture champion
  • Experience with key aspects of US regulatory filings and label development
  • Proven track record of successfully leading product launches, globally and in the US
  • Strong preference given to candidates with hematology and rare disease experience
  • Strong project management skills, with the ability to spearhead the commercial strategy and launch teams.
  • Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams and departments.

Disc Medicine is an equal-opportunity employer committed to providing all qualified candidates and employees equal opportunities. We offer comprehensive benefits and competitive compensation packages. The Company headquarters are in Watertown, MA, and we provide a flexible work environment.

Disc Medicine actively recruits individuals with an entrepreneurial spirit and a drive for excellence. Interested candidates should submit a cover letter and resume to be considered for current and future opportunities.

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