Vice President of Marketing - PENN Entertainment : Job Details

WE'RE CHANGING ENTERTAINMENT. COME JOIN US.

We're always looking for talent that believes in having fun. At PENN Entertainment, you'll get to be a part of an exciting industry, where the days and nights are fast paced. You'll work with an incredibly diverse set of co-workers driven by their enthusiasm for helping people find and have more fun. You'll also get to work at a company that cares about your career growth and will help you get the support you need to expand your possibilities.

Our Vice President of Finance, Multi-Property will play a pivotal role in driving the financial strategy for two properties - Hollywood Joliet and Hollywood Aurora - while being at the forefront of an exciting transformation. As we embark on the development of two brand-new properties, this leader will have the unique opportunity to shape and guide the financial future of our rapidly growing portfolio, making a lasting impact on our success and expansion.

Click HERE to learn more about our Day 1 Benefits, 401k Program, Company Perks, Career Opportunities, Advancement Programs, Scholarships and more!

WE LOVE OUR WORK.

* Responsible for directing the overall operations and staff of the Marketing department. Develops, implements, and manages operational goals and monitors achievements of performance and profit objectives.

* Develops and executes a Strategic Marketing Plan to include marketing reinvestment, direct-marketing, advertising, public relations/community relations, and entertainment for the property which generates trial, builds long-term relationships with customers, and strengthens the brand value.

* Ensures that scheduling is done in an effective and efficient manner, while maintaining labor costs, meeting staffing objectives, and achieving guest satisfaction.

* Responsible for preparing, monitoring, and adhering to budgets and ensuring compliance to departmental budget initiatives. Reports budget concerns/deviations to Executive Management/GM.

* Enthusiastically supports, actively promotes, and demonstrates superior customer service in accordance with department and company standards and programs. Ensures customer service standards are followed by all team members and addresses issues as they arise. Responsible for the overall achievement of department customer service goals.

* Ensures effective control of Marketing results and takes corrective action to guarantee that achievement of Marketing objectives falls within designated budgets.

* Assesses, anticipates, and reacts to the competitive marketplace regarding marketing strategies, programs, campaigns, and promotions. Conducts periodic competitive shops.

* Works in conjunction with IT department to ensure appropriate resources are available to run programs.

* Maintains a high level of expertise with all company Brand programs and systems and provides input to improve Brand direct-marketing efforts.

* Responsible for the overall integrity of daily operations, offers, and customer database information.

* Responsible for ensuring regulatory compliance within area of authority and reporting potential issues to Executive Management/GM.

* Maintains strict confidentiality in all departmental and company matters.

BRING US YOUR BEST.

* Bachelor's degree (B.A./B.S.) from an accredited four-year college or university required with preference for focus in Marketing, Advertising, or related field. MBA strongly preferred.

* Minimum ten (10) years of progressive experience in a senior marketing role with direct responsibility for revenue generation.

* Prior experience in the gaming industry preferred.

* Must possess exceptional customer service, interpersonal, and organizational skills.

* Ability to maintain a high level of confidentiality and professionalism.

* Must be proficient in all Microsoft Office applications (Word, Excel, Outlook, etc.) and be knowledgeable in Marketing software systems.

* Ability to understand and analyze Budget statements, P&L Statements, and competitive information to develop plans with measurable results.

* Ability to maintain a high level of energy and take a proactive and strategic approach to dealing with issues.

* Must possess excellent employee relations skills.

* Ability to manage employees working in a high-pressure environment towards successful results for the property and company.

* Must have excellent written and verbal communication skills; must be fluent and literate in English.

* Ability to respond calmly and make rational decisions in stressful situations.

* Ability to work collaboratively with other departments and leaders to complete property/Corporate initiatives and ensure effective day to day operations.

* Ability to meet deadlines and effectively manage multiple priorities in a demanding work environment.

SUPERVISORY RESPONSIBILITIES

This job has supervisory responsibilities.

* Responsible for staff development and training programs.

* Responsible for rewards and recognition program to maximize employee engagement.

* Evaluates team members within department and delivers constructive feedback to team members in regards to performance.

* Provides recommendation for staffing (including interviewing and hiring) and scheduling (planning, assigning and directing work) to meet business needs.

* Manages work procedures and expedites workflow.

* Provides recommendation for employee performance (disciplining, coaching, and counseling).

LANGUAGE SKILLS

Ability to read and interpret documents in English, such as safety rules, operating and maintenance instructions and procedure manuals. Ability to read and communicate verbally in English. Written communication skills in in English may also be required.

REASONING ABILITY

Ability to apply commonsense understanding to carry out instructions furnished in written, oral, or diagram form. Ability to deal with problems involving several concrete variables in standardized situations.

CERTIFICATES, LICENSES & REGISTRATIONS

Employee must be able to qualify for licenses and permits required by federal, state and local regulations. Gaming License, and Nevada Alcohol Awareness Card are required.

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to stand and use hands to finger, handle, or feel objects, tools, or controls. The employee frequently is required to reach with hands and arms and talk or hear. Specific vision abilities required by this job include close vision, color vision, and peripheral vision.

The employee must regularly lift and/or move up to 10 pounds, frequently lift and/or move up to 25 pounds, and occasionally lift and/or move up to 50 pounds, and must have the ability to push, pull, reach, bend, twist, stoop, stack, crouch, kneel and balance when performing job duties in varying work areas such as confined spaces.

WORK ENVIRONMENT

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The noise level in the work environment is usually very loud. Employee could be exposed to an environment containing unrestricted second hand tobacco smoke.

STAY IN THE GAME. FOLLOW US.

We've grown to become the leading provider of integrated entertainment, sports content, and casino gaming experiences thanks to our 43 destinations across North America, online sports betting and iCasino via ESPN BET and theScore Bet Sportsbook and Casino.

Being an industry leader means more than being a purveyor of fun. We are also committed to values like diversity and sustainability - for our community, our team members, our vendors, and our planet.

We're changing entertainment. Follow us.

Equal Opportunity Employer