Paid Media Associate
: Job Details :

Job descriptionTo be considered for an interview, please make sure your application is full in line with the job specs as found below.Assist with implementing and managing digital media campaigns, including project timelines, creative asset management, cross-platform taxonomy, and creation of ad-serving tags.Collaborate with internal teams and external partners to facilitate the flow of creative assets, copy, and other campaign components.Conduct thorough quality checks on marketing materials to ensure accuracy, consistency, and alignment with brand guidelines.Work cross-functionally to ensure tracking standards, taxonomy, and conventions are upheld across teams.Troubleshoot and resolve any issues that arise during the campaign execution process.Handle daily campaign maintenance, including internal questions regarding tracking and status of various campaigns.Assist with tag management across media platforms, focusing on Google conversion tags and QA of media tags across campaigns.Demonstrate diligence, attention to detail, and adherence to campaign goals. QUALIFICATIONS**IMPORTANT**The ideal candidate will have experience in building and trafficking both brand-focused and conversion-driving campaigns on Meta, Google, Twitter, LinkedIn, Pinterest, and DSP platforms via Google Campaign Manager 360. This role will be focused on driving new subscribers for and engaging current members of the company's brands.2+ years' experience in Martech/trafficking/digital media.Experience with Google Campaign Manager 360.Familiarity with onboarding new media & marketing technology platforms, including media site tag implementation, click tracking integration, etc.Hands-on experience with building, trafficking, and managing digital media campaigns.Self-starter with a proactive mindset, capable of seeking out and building the necessary relationships to succeed.Excellent time management skills and the ability to work effectively in a fast-paced environment.A fundamental understanding of media channels and proficiency in their corresponding ad managers.High attention to detail and adherence to budgets are a must.Strong understanding of key paid media KPIs, analysis, and reporting.