Fulltime Admissions Director position available at River Terrace Rehabilitation and Healthcare Center in Lancaster, MA! Summary: Responsible to build and grow total census and Medicare census by developing the relationships within the market and providing prospective residents and/or the representatives with the information and assistance that is appropriate when considering the selection of a Marquis Nursing Center. The AD spends his/her time engaged in revenue-generating activities: managing census and payer mix, inquiry management, external sales calls and community outreach. The AD also spends time engaged in non-revenue generating activities: detailed logging of all referral and admission data, customer services/satisfaction, public relations, administrative tasks and other duties as assigned. Maintains a strong professional relationship with Executive Director and other center department heads and managers. Works under the direction of the Director of Admissions Services. Qualifications: Education: •Associates degree in an appropriate field. Bachelor's degree preferred. •Two years equivalent experience in sales/marketing position or Admissions Director position will be considered in lieu of a degree License/Certifications: •Must have a valid driver's license Experience •3-4 years of experience in sales/marketing position, or with a heavy emphasis on customer service. A background in community involvement is preferred. Essential Functions: Census/Payer Mix Management
- Fulfills a proactive, take charge role in the center's Morning Meeting. Communicates effectively with the Executive Director (ED) and other department heads to resolve admission issues, including ongoing meetings with the Director of Nursing Services (DNS) to discuss clinical services and updates to the clinical grid. Conducts twice weekly physical environment rounds with the ED and select department heads (Housekeeping, Plant Operations, etc.) to resolve center presentation issues. Conducts tours for prospective customers interested in Marquis' skilled nursing care service. Works with Social Worker to ensure that internal conversions of patients from short-term rehab to long-term care take place when appropriate. Maintains an accurate record of available beds. Alerts department heads/facility staff of projected room changes - admissions, discharges, patient transfers - at the daily admission meeting. Leads the bed management process, using established
Customer Service & Satisfaction
- Models exemplary customer service to all constituencies at all times. Establishes realistic expectations for services levels with residents, families and referral sources. Trains center staff on basic customer service and satisfaction principle. Communicates customer objectives and expectations with center department heads and staff. Leads Customer Service training in all new hire orientations.
Inquiry Management -
- Responds in less than 30 minutes to inquiry calls from the hospital discharge planners, families and other referral sources. Manages the inquiry process in a professional and timely manner, with appropriate follow-up. Conducts daily follow-up on all active and pending inquiries. Manages the admission process by maintaining updated bed availability and facility services information at all times. Trains the three-deep backup team to capably handle an inquiry when he/she is out of the center making external sales calls. Manages occupancy levels and ensures that census/quality mix is consistently at or exceeds budget expectations.
External Sales-
- Performs a minimum for three outreach calls per week. Develops business relationships with a growing base of referral sources, leading to a consistent flow of quality referrals to the center. Networks effectively with current and past customers to solicit and generate referrals. Maintains a current, prioritized key account list, including a data base of key referral metrics for both existing and potential referral sources. Maintains an active involvement in community organizations and associations. Uses patient-specific and center-specific communication tools to expertly convey Marquis' values to the customer. Utilizes Marquis' sales practices and sales tracking tools to document the efficacy and effectiveness of the center's external sales efforts. Demonstrates a working knowledge of Marquis' sales model and its applications in different customer setting.
Lead-Based Marketing
- Strategically plans sales calls utilizing Marquis' sales tools such as the Resident Admission Questionnaire (RAQ). Utilizes Marquis' sales practices and sales tracking tools to document the efficacy and effectiveness of his/her personal lead-based marketing efforts.
Sales & Marketing Plan Analysis, Development and Execution -
- Coordinates the development and execution of the centers quarterly sales and marketing plan. Maintains a detailed working knowledge of the local market - including hospitals, managed-care, and specialty services in competitive data - and remains aware of any changes in these key market factors. Visits competitors as needed (at least once per year) in order to demonstrate expert command of Marquis Value Proposition. Leads the center's monthly marketing team meetings. Monitors budgets. Tracks results. Provides center management with training on conducting peer to peer sales calls.
Community Relations
- Develops and implements special events and presentations targeted at community education, establishing and maintaining the centers status as the expert on skilled nursing, specialty programs, rehabilitation care and other healthcare issues in the community.
Administrative Tasks -
- Enters each and every referral into Marquis' online Referral Tracking System (RTS) with explicit detail paying close attention to payer, referring institution, referral source, referring physicians, and steps to conversion. Enters all potential admissions into Point Click Care (PCC) prior to their arrival. Prepares medical chart and patient identification as directed. Provides department heads with appropriate pre-admission paperwork. Alerts nursing services to patient arrival. Maintains a resident waiting list in accordance to State Regulations. Maintains daily census reports as directed. Keeps all patient information confidential. Performs other duties as assigned. Participate in conference calls and submits reports in a timely manner.
Benefits
- Health, vision and dental benefits
- 401k match
- EAP Resources
- Regional level support and oversight
- Clinical liaison presence to assist with admissions over the weekend
River Terrace Rehabilitation and Healthcare Center is part of Marquis Health Services, one of the Northeast's leading providers of Post-Acute Rehabilitation & Skilled Nursing Care. As the healthcare subsidiary of a three-generation, family-owned organization, Marquis Health Services has been helping patients live the best possible lives within their facilities through a wide range of exceptional rehabilitative services. River Terrace is proud of achieving 5 star status along with deficiency free survey! If you want to work as a team, this is the place for you! If you love being valued, we have so much to offer. Passion, Value and Excellence in all that we do for patients, families and each other! Proudly supported by Marquis Health Consulting Services. Join a company that admires, cares, appreci