Job Location : New York,NY, USA
Head of Marketing & Growth
About the Company
Alternative milk brand
IndustryFood Production
TypePrivately Held
Founded2020
Employees2-10
Categories
About the Role
The Company is seeking a Head of Marketing and Growth to spearhead the development and execution of multi-channel marketing strategies that drive brand awareness, product trial, and revenue growth. The successful candidate will be responsible for leading the marketing team, working closely with sales, product, finance, and operations to ensure that marketing efforts align with business goals. This role demands a strategic leader with an entrepreneurial mindset, capable of managing and mentoring teams, and fostering a culture of innovation and growth. The Head of Marketing and Growth will be at the forefront of the company's expansion, particularly in the digital space, and must be adept at driving digital growth through paid acquisition, conversion, and retention.Applicants for the Head of Marketing and Growth position at the company should have a minimum of 7 years' marketing experience, with at least 3 years in a leadership role, preferably within a fast-growing food or beverage brand. The role requires a data-driven individual with a proven track record in developing and executing successful marketing strategies that enhance brand visibility and drive sales. The ideal candidate will be a creative thinker, capable of pushing the boundaries of traditional marketing, and will have a deep passion for innovative, purpose-driven brands. Strong project management skills, the ability to work cross-functionally, and a meticulous, detail-oriented approach to managing multiple initiatives are essential. A background in the CPG sector, particularly within the plant-based space, and a strong understanding of premium product positioning are also key requirements.
Hiring Manager TitleChief Executive Officer (CEO)
Travel PercentLess than 10%
Functions