CRM Manager - Macildowie Recruitment and Retention : Job Details

CRM Manager

Nottingham, office based

Up to £40,000

09:00 - 17:00, Monday to Friday

Are you ready to drive impactful campaigns and shape customer relationships within a dynamic, retail ecommerce environment? We're seeking a proactive, data-driven CRM Manager to join our Nottingham-based client.

Key Responsibilities:

• Manage end-to-end campaign processes: strategize, plan, segment audiences, set up incentives, A/B test, and report robustly.
• Measure campaign impact to understand the incremental revenue driven through CRM activities (email, in-app, loyalty) within the digital strategy.
• Drive continuous development by enhancing member lifecycles, from acquisition to re-engagement across key customer segments.
• Leverage data insights to identify opportunities that boost engagement and conversion at all stages of the customer journey.
• Manage and expand the affiliate program.

Ideal Candidate Profile:

• Degree-qualified with 3+ years in CRM, ideally in retail ecommerce.
• Deep expertise in email marketing best practices; familiarity with Klaviyo is a plus.
• Background in loyalty programs, B2B/B2C apps, and working with ESPs.
• Exceptional communication and detail-oriented skills.
• Highly commercial and organised, with analytical prowess to interpret data and adapt strategies to drive value.

This role suits a motivated CRM professional with an entrepreneurial mindset, ready to make a difference in a fast-paced setting. If this sounds like you, apply today!

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Macildowie are a recruitment business working on behalf of a client to recruit this role. Your personal data may be forwarded to that client company as part of the application process.

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Macildowie is a specialist recruitment consultancy with a rich history of enhancing the careers of professionals across the Midlands and the Northern Home Counties. We have an unrivalled understanding of the local market place and recruit for the majority of the region's premier employers. To search for all of our live jobs please visit us at macildowie.com.