Digital Beauty Brand Lead - Boots : Job Details

Who we are

Walgreens Boots Alliance (WBA) is an integrated healthcare, pharmacy and retail leader, with more than 12,500 locations across the U.S., Europe and Latin America through our portfolio of consumer brands: Walgreens, Boots, Duane Reade, No7 Beauty Company and Benavides. We are reimagining local healthcare and wellbeing as part of our purpose – to create more joyful lives through better health.

We are committed to creating a diverse and inclusive culture, with a workplace environment that supports the health and wellbeing of our team members so that everyone feels supported, respected and celebrated for being their authentic selves..

About the role

Are you passionate about beauty and digital marketing? If so, we have an exciting opportunity for you! We are looking for a dynamic Digital Brand Lead to join our team. You will work with top beauty partners, including renowned brands such as Drunk Elephant, Marc Jacobs, and Rimmel. Your mission will be to lead performance through the execution of trade plan campaigns and increase the presence of these beloved brands on Boots.com.

What you’ll need to have

• Experience in Digital working in an e-commerce role.
• Experience with e-commerce platforms and how to optimize for performance.
• Data-driven mindset with the ability to analyse performance metrics and deliver actionable insights.
• To work with brand partners and our teams.
• Key Responsibilities
• Develop and execute innovative digital campaign strategies to enhance brand visibility and engagement.
• Collaborate closely with brand teams to understand their goals and create tailored campaigns that drive results.
• Optimize product listings, content, and user experience on Boots.com to maximize conversion rates and sales.
• Analyse performance metrics and use insights to refine and improve campaign effectiveness.
• Be an expert and a champion for your supplier brands, building detailed knowledge of them, their position within the market and competitor set,
• Oversee brand campaign launches including promotions and product exclusives ensuring timely execution, testing and optimised customer journey.

Our benefits

• Boots Retirement Savings Plan
• Discretionary annual bonus
• Generous employee discounts
• Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child
• Flexible benefits scheme including holiday buying, discounted gym membership, life assurance, activity passes and more.
• Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme.

We have a great range of benefits in addition to the above that offer flexibility to suit you - find out more at rewards. Please note, any salary estimates given on third-party sites are not provided or endorsed by Boots and may not be accurate.

What's next

Where a role is advertised as full-time, we are open to discussing part-time and job share options during the application process. If you require additional support as part of the application and interview process, we are happy to provide reasonable adjustments to help you to be at your best. This role requires the successful candidate to complete a Pre-employment check after receiving an offer. Depending on your location you will be asked to submit either a DBS (Disclosure & Barring Service), PVG (Protection of Vulnerable groups) or an Access NI Check. Boots is a Ban the Box employer and will consider the suitability of applicants with criminal convictions on a case-by-case basis.

Boots is a Ban the Box employer and will consider the suitability of applicants with criminal convictions on a case-by-case basis.