Econometrician - Harnham - Data & Analytics Recruitment : Job Details

ECONOMETRICIAN - LONDON - HYBRID

UP TO £70,000

THE COMPANY

As an econometrician you will lead on the delivery of econometric models, ensuring findings are presented, understood and actioned by the business.

THE ROLE

• To identify opportunities to increase marketing return on investment (ROI) through optimising the media strategy
• To liaise with media agencies to ensure media data collection is complete and accurate
• To identify areas within the portfolio to test marketing strategies
• To provide insight value add through commentary and interpretation of reports and presentation of analysis to management.
• To produce post campaign analysis to support future campaign planning and development and improve campaign effectiveness.

YOUR SKILLS AND EXPERIENCE

• Minimum 3 years' experience in building econometric models and detailed knowledge of how they are best used within a marketing context.
• Numerate degree level. Must have worked with statistics or statistical packages
• Must have direct experience of using econometric outputs to optimise media budgets. Must have working knowledge of phasing, budget allocation & response curves.
• Thorough and detailed understanding of marketing across all channels is essential
• Ability to code in SQL to a high standard preferable though not essential.

THE BENEFITS

The successful candidate will receive a salary of up to £70,000, plus an array of additional benefits

HOW TO APPLY

Please register your interest by sending your CV to Cameron Macdonald via the apply link below.