Global Customer Insight and Research Manager
€100,000 - €120,000 + car allowance + bonus + benefit package
FMCG
Amsterdam
The Company:
Salt are excited to have exclusively partnered with this iconic and leading FMCG brand who are on a digital transformation all whilst growing the desirability of their much loved product category.
As Global Customer Insight and Research Manager you will:
- Oversee the strategic and day-to-day management of global syndicated market data vendors.
- Act as a key contributor to the Data & Analytics Global team, helping to define and prioritise backlogs for the CMI data lake.
- Partner with CMI colleagues on global brand assessments, conducting competitor analysis using syndicated data, adhoc research, and existing category/country insights.
- Lead cross-country data harmonisation initiatives, ensuring outcomes address both global and local use cases.
- Design and implement solutions that enable end-users across the organisation to access syndicated reports and tools via self-service.
Requirements:
- 10 + years of experience in market research or relevant fields driving holistic brand growth through deep and broad consumer insights & foresights.
- Experience managing global relationships with syndicated data agencies.
- Deep knowledge of applying syndicated data sources to drive business decisions in consumer goods categories, including analytics experience.
- Breadth of knowledge of syndicated data sources (NiQ, IRI, GfK, Numerator, Euromonitor, Circana, Kantar, IPSOS, etc).
- Use of syndicated data sources to conduct competitive and market analysis.
- Not fearful of acting with a minimum of planning and/or adapting to quick changes; resilient.
- Strategic and holistic thinking
- Curiosity and hunger for change and innovation.
- Continuous learning mindset
If you're interested in this Global Customer Insights & Research Manager role please apply below..