Implementation Analyst - Data Pulling - Hydrogen Group : Job Details

Implementation AnalystOne Day a Week Based in the West Midlands Key Responsibilities

• Create and manage a robust process for tagging and data layer implementation.
• Define data layer requirements and collaborate with developers to integrate them across digital assets.
• Implement, debug, and troubleshoot analytics and marketing tags.
• Ensure high-quality data tracking and business reporting accuracy.
• Develop and maintain best practices for tagging implementation.
• Communicate tracking requirements to both technical and non-technical stakeholders.
• Support A/B and multivariate testing (MVT) aligned with business objectives to optimize digital conversion funnels.
• Lead the end-to-end delivery of A/B testing, from hypothesis creation to post-test analysis.
• Partner with digital product owners and oversee relationships with third-party digital agencies.

If your experience is limited to analyzing pre-received data rather than implementing and pulling data from source, this role is not the right fit for you. This position requires hands-on implementation skills, including defining and maintaining robust tagging processes, working with developers, and ensuring high-quality data tracking.Required Skills & Experience

• Proven experience as an Analytics Implementation Specialist, Digital Analyst, Web Analyst, or Web Developer.
• Strong experience with Tag Management Systems, ideally Google Tag Manager (GTM).
• Proficiency in Google Analytics (GA4), Firebase, or similar analytics tools.
• Solid understanding of web technologies such as HTML, CSS, and JavaScript.
• Experience in mobile app tracking and measurement is an advantage.
• Hands-on experience using A/B testing tools (e.g., Optimizely or similar).
• Excellent written and verbal communication skills, with the ability to explain complex technical concepts to non-specialists.
• Strong experience in stakeholder management at various levels.
• Ability to thrive in a fast-paced, multi-brand environment.

This is an exciting opportunity for someone with hands-on experience in data extraction, tagging, and implementation, looking to take ownership of a critical data strategy. If you have the required expertise and want to be part of a forward-thinking team, we'd love to hear from you!

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