Insights Manager
- Annual Salary: circa. £50k
- Location: Evesham, Worcestershire
- Job Type: Full-time, Hybrid (3 days on-site)
Our client are a luxury homewares brand and are seeking an Insights Manager to join their Product and Compliance Team. As the Insights Manager for the UK & Europe, you will be pivotal in integrating insights into all aspects of their business to enhance their product offerings, market positioning, and service propositions.
Day-to-day of the role:
- Usage & Attitudes:
- Initiate and manage market and category studies to provide a reliable knowledge base for decision-making.
- NPD Direction & Validation:
- Collaborate closely with the Product Team to define insight requirements for new product development, including proposition validation.
- Design and execute comprehensive insights plans.
- Present findings and strategic recommendations to senior stakeholders to guide NPD direction.
- Existing Product Portfolio Assessment:
- Assist the Product Team in evaluating the existing portfolio to ensure optimal positioning and messaging.
- Customer Experience:
- Support the Marketing, Product, Customer Service, and Digital Teams in understanding consumer interactions across all touchpoints.
- Conduct both qualitative and quantitative research to gather insights on brand perception and positioning.
- Develop strategies to enhance brand equity and market perception.
Required Skills & Qualifications:
- Minimum of 4 years’ experience in a consumer or market insights role.
- Strong understanding of various research methodologies and data analysis.
- Proven ability to develop insight plans and recommend appropriate methodologies.
- Excellent communication skills and ability to work effectively within cross-functional teams.
- Interest in design/interiors is beneficial but not essential.
- Comfortable with regular travel within the UK & Ireland and occasional travel to Europe.
Benefits:
- Competitive salary with flexible and hybrid working options.
- Employee discount and 24 days holiday plus an additional day off for your birthday.
- Enhanced pension scheme, sick pay, maternity, and paternity benefits.
- Opportunities for learning and development.
- Paid volunteering day and regular employee awards with monetary prizes up to £1,000.
Interested? Apply online today or contact Jo Aldred at REED Marketing & Creative for more information