Job Title - Reed.co.uk : Job Details

This section is used to introduce the role. Include as much information as possible. State who you are looking for, in which location, and to do what?

Next, you would "sell" the company. Mention anything that makes your company (or the company you are recruiting for) stand out amongst competitors. This is a great place to talk about the company vision and culture.

What is the day-to-day of the role:

• List main responsibilities.
• Make them specific to the job being advertised, and not general tasks that the role would entail.
• Make them easy to read.
• Lay them out in bullet points.

Required Skills and Qualifications:

• Be realistic.
• Be specific about the experience required.
• Don't ask for more than the role requires.
• If you ask for specific skill / qualification, state the reason for this skill.

Benefits:

• Flexible working is one of the top valued benefits amongst toay's candidates.
• Always include any benefits that come as part of the role.
• Do not list benefits that are not provided as part of the role.
• Free tea and coffee are not benefits.

Mention any other relevant details - application process, recruitment timelines, etc.

Call to action - encourage the candidate to hit the "Apply" button now.