Marketing Coordinator - Kinton Blake Ltd : Job Details

Marketing Coordinator Colchester - office based

Are you a results-driven marketing professional with a passion for innovation and creativity? Do you thrive in a fast-paced, dynamic environment where you can make a real impact? If so, we have the perfect opportunity for you!

Since 2016, our client has experienced double-digit growth year after year, and they are not slowing down. Their clients love their energy, flexibility, and tailored solutions that adapt to their unique needs. As a family-run, financially strong business, they are now looking for a Marketing Coordinator to spearhead their marketing strategy and continue driving their success forward.

The Role:

As the Marketing Coordinator, you’ll lead the marketing department, developing and executing strategies that enhance our client's brand and generate high-value leads. You’ll have the freedom to shape the marketing efforts across digital, print, and events while managing a range of campaigns including PPC, SEO, email marketing, and direct mail. From optimising the website to boosting brand awareness, you’ll play a crucial role in driving the company’s growth.

Key Responsibilities:

• Develop and execute an integrated marketing strategy, including budget management.
• Drive lead generation and customer loyalty through innovative campaigns across multiple channels.
• Oversee digital lead generation campaigns (SEO, PPC) and website UX improvements.
• Manage all marketing materials, including printed collateral and website content.
• Create and implement targeted email and direct mail campaigns.
• Oversee exhibitions, events, and external partnerships with agencies and vendors.
• Monitor performance and ROI of all marketing activities.

Skills and Experience Required:

• A minimum of 3+ years of marketing experience, with a strong track record in email marketing, SEO, PPC, and digital lead generation campaigns.
• Expertise in CRM management, reporting, and web analytics tools such as Google Analytics, giving you the ability to analyse and optimise performance.
• Creative and analytical thinking, paired with excellent communication skills, allowing you to craft compelling content and effective marketing strategies.
• Experience producing both online and offline marketing materials, from website content to printed collateral.
• Exceptional organisational skills, a keen eye for detail, and the ability to manage tasks and deliver results through others.

Please note that this role is an office based position, with the head office located in Colchester.

An opportunity like this doesn’t come around often, and it’s bursting with potential. Get ready to level up and make waves—you won’t want to miss it!