Marketing Effectiveness Director - Harnham - Data & Analytics Recruitment : Job Details

Marketing Effectiveness Director

Up to £100,000

Hybrid - London

A great opportunity to join a leading media agency as a Director of Marketing Effectiveness

THE COMPANY

The business is a world leader in media investment analysis, utilising data to provide independent and factual advice enabling brand owners to optimise their media and marketing spend.

As a Marketing Effectiveness Director, you will help lead the analytics team and take leadership over several of the businesses key accounts. This includes leading on MMM/Econometrics projects, stakeholder management whilst also overseeing a team of your own.

THE ROLE AND RESPONSIBILITIES

• Leading and overseeing on Market Mix Modelling and Econometrics projects
• Liaising directly with clients and managing relationships with various stakeholders
• Establishing and converting new business opportunities
• Evaluating P&L to drive improvements in pricing and resource use
• Managing and mentoring a team of Econometricians
• Integrated business recommendations into the client's business planning

YOUR SKILLS AND EXPERIENCE

• Proven track record leading and delivering on MMM/Econometrics projects
• Ability to be hands-on occasion in the building of MMM projects from scratch
• Previous agency experience is essential
• Strong background in team management

THE BENEFITS

• Up to £100,000 + benefits
• Hybrid
• London

HOW TO APPLY

If interested in the role please send your CV to Jordan Victor via the Apply Link below