Marketing Executive - Dreams Ltd : Job Details

At Dreams, we know your bed is the best place in the whole world. But for the hours between precious sleep, we`d like to make work a special place to be too. We`re the UK`s most loved bed retailer, so it`s important our people feel the love as well. There`s over 250 of us at our affectionally named `Bedquarters` in High Wycombe, Buckinghamshire, where every dreamer makes a difference. We`re super passionate about our people-first culture, which means we like to keep things simple and celebrate every success, big or small! From a payday treats trolley to charity fundraisers and all-staff lunches, we know we do it best when we do it together. And together we`ve been making bedtimes better since 1985, with no signs of hitting the snooze button. We`re owned by the world`s largest bedding provider, Tempur Sealy, and have our very own Bed Factory right here in the UK. You`ll even get a guided tour when you join - that`s part of our mission to get you fully bed-ucated during your induction. With 208 stores nationwide, 6 central warehouses and 12 delivery centres, we sell 14,000 mattresses, bases and headboards every single week. Now that`s a lot of Zzzs. So if you`re bonkers about bed, silly for siestas and keen on your kip, we think Dreams could be the perfect place for you. Dreams. Love your job. We`re looking for a new Marketing Executive to join our Marketing team based in Loudwater, Buckinghamshire. In this role, you will have primary focus to help deliver the marketing plan across paid social and email communications but with opportunity for involvement in other areas of paid media channels. To work across varied tasks executing customer facing communications in line with plans, accurate administration, co-ordinate creative for paid opportunities, optimisation of performance and alignment across channels. You will work with a variety of stakeholders to support the activation of our marketing campaigns across Dreams and Feather & Black. Ready to skip the snooze button and get stuck in? Here`s a taste of what you`ll be doing day-to-day... Paid social asset/Digital production: - Work collaboratively with the Marketing Manager and the commercial team on promotion and product selections and brief into the creative team the assets required to service the paid media plan. - Work collaboratively with the Media Marketing Manager on required assets and development of tests and optimisation. - Work with our media agency to ensure all assets are delivered correctly and on time. Email: - This will be a support function to the Media Marketing Manager to manage creation across trigger and campaign emails aligned with the marketing plan. Work collaboratively with the Media Marketing Manager and the commercial team on promotion and product selections and brief into the creative team the assets required. - Campaigns to be conceptually approved, built, tested, and optimised ready for sending. End to end testing of the customers journey should be reviewed for optimisation opportunities. - Provide administration of campaign and subscriber reporting and help identify areas of future roadmap focus. Local marketing: - This will be a support function to the Marketing Manager to manage the planning and creative execution for new store openings/ store support. Work collaboratively with the Marketing Manager and agencies to deliver such campaigns and report on performance post activity. Competitor analysis - Working with our media partners reviewing competitor activity, weekly, monthly and periodically, providing key insight and trends. - On a weekly basis update the Group trading presentation with headline competitor insight. Administration: - Provide main administration of Media Purchase Orders, ensuring thorough reconciliation of each and resolving discrepancies. - Recording detail of all upcoming activity and sharing within all internal meeting presentations. Other paid media adhoc: - Provide assistance where necessary for updating plans (media and creative), briefing, checking accuracy or reporting on performance of paid activity. This is the type of person we`re dreaming of: - Ambitious, energetic, highly motivated and passionate about marketing - High attention to detail - Ability to multi-task in high pressured environments and manage own workloads - Self-starter capable of taking accountability, ownership and delivery of the tasks assigned - 2-3 years prior experience of working in a similar role or agency. And ideally marketing/degree qualifications. - A team player who can work with a variety of personalities. - Results driven to deliver the desired outcome. In your dream role, you`ll also receive: - Bonus: Our discretionary annual bonus scheme recognises the hard work and dedication of our superstar dreamers. - Discounts: Amazing staff discount on Dreams products, plus hundreds of brands including restaurants, holidays, and shopping. - Buy-in schemes: You`ll have the opportunity to buy extra holiday, private healthcare, or savings and loans. - Parking: We know it goes without saying, but our free onsite parking gives you peace of mind when you travel. - Wellbeing: We partner with the Retail Trust to offer a 24-hour helpline with a variety of support services, as well as hosting an out of hours GP service. - Electric Car Scheme - Our salary sacrifice eclectic car scheme is a budget friendly way to cruise around in style and most importantly, lower those emissions! - New to 2024 - enhanced maternity & paternity pay - On-site gym, Step into our newly refreshed, free on-site gym, where you`ll find everything you need to stay fit and energized. From cardio machines and versatile free weights to dynamic cable machines, resistance bands, and even boxing bags - we`ve got it all! - Hybrid working: Whether you`re an early bird or night owl, we trust you to work your hours responsibly to suit you!