Marketing Manager - Ann Pettengell : Job Details

We have a fantastic opportunity for a talented Marketing professional to join a fast-growing, innovative company based in South Cambridge.

As the Marketing Manager, your primary role will be to develop and implement marketing strategies across the company, to improve brand awareness and support the company’s growth objectives. You will also plan, populate and update the social media content calendar whilst working to grow the reach across all social media channels. With an eye to innovate at every opportunity, you will be responsible for creating a variety of content, including videos, images, and graphics for aiding the team on any projects that may arise. You’ll also be tasked with completing ad hoc editing and creative requests, whether it’s writing copy, photoshopping images, creating videos or grabbing a camera to shoot.

The be considered for the role of Marketing Manager, the ideal candidate will have a proven track record in developing and executing comprehensive marketing strategies, managing social media campaigns, and delivering measurable results. This role requires a strategic thinker with a strong skills set and a good understanding of the latest marketing trends and technologies.

This is a full-time role working 35 hours a week (9am-5pm) and will be 100% office based.

Key duties

• Creating and implementing a marketing strategy that supports the business and brand
• Managing and updating the existing website(s) (Shopify Platform)
• Social media management for all channels
• Brand development
• Managing SEO, PPC and all Google Ads / Analytics
• Creating and managing the internal employee newsletter
• Event planning and management
• Participation in, understanding, and sharing of knowledge about new and emerging social media tools, trends, and applications.
• Generate content ideas
• Concepting videos, graphics, and other pieces of content for web and social
• Creation of creative collateral - booklets, banners, user guides etc.
• Writing sharp, engaging copy for posts on all major social media channels
• Uploading of all content into relevant platforms and content management systems
• Offsite asset gathering (e.g., behind-the-scenes content gathering on sets/shoots, live tweeting from events). This may include flexible, out-of-hours work.
• Conducting social listening and reporting back to the team to inform future content
• Identifying and nurturing relationships with relevant social influencers for web and social

Skills and Experience

Essential

• Previous experience working in a marketing function, with the ability to develop and execute innovative marketing strategies
• Hands-on experience with social media management
• Outstanding multi-format writing skills and a keen eye for accuracy
• A passion for digital content and the value it can add
• Competent user of Adobe tools (specifically Photoshop, InDesign, and Illustrator)
• Strong organisational skills, with the ability to multitask and turn briefs around quickly in a fast-paced environment
• Strong stake-holder management skills

Desirable

• Understanding of SEO
• Experience of concepting and producing video content
• Comfortable using video editing software (Premier Pro)
• Comfortable with photography
• Good experience of nurturing client relationships
• Basic knowledge of web development using platforms such as Squarespace/Shopify/Woocommerce

To apply for the role of Marketing Manager, please send a covering letter together with a copy of your CV in MS Word.