Marketing & Sales Manager - Robert Half : Job Details

Robert Half are delighted to partnering exclusively with Insight Workplace Health to recruit for a Sales & Marketing Manager to join the business. This role will be based at their offices in Swansea and can offer hybrid working.

The Company

Insight Workplace Health is an accredited multidisciplinary occupational health provider. With a workforce of competent medical professionals, they support employers by helping to keep people safe and well whilst at work.

Founded in 2009, the company has experienced significant growth in recent years and have ambitious plans to continue their reach and relationships in the Welsh market.

The Role

As a Sales & Marketing Manager, you will play a key role in shaping the future of their business. You will develop and execute a comprehensive marketing strategy aimed at increasing inbound sales, leveraging data insights to boost sales conversion and success. The goal will be to generate leads through targeted marketing, optimise the customer journey, and drive sustained business growth.

Key Responsibilities:

• Develop and implement an integrated marketing strategy to drive inbound sales.
• Identify new opportunities to increase lead generation through digital and traditional marketing channels.
• Utilise data analytics to measure and track sales success, providing actionable insights to optimise conversion rates.
• Collaborate with agencies to align marketing efforts with sales targets and business goals.
• Monitor market trends, customer behaviour, and competitor activity to adjust strategies accordingly.
• Manage and optimise CRM and other sales & marketing automation tools to ensure accurate data tracking and reporting.
• Oversee the creation of compelling content, campaigns, and collateral to engage target audience.

Person Specification

• Proven experience in a sales and marketing management role, with a strong focus on inbound sales.
• Expertise in developing marketing strategies that drive measurable sales growth.
• Strong data analysis skills, with experience using CRM systems and marketing analytics tools.
• A creative mindset with the ability to design campaigns that resonate with their audience.
• Excellent communication and leadership skills to collaborate across teams and departments.
• Results-oriented, with a track record of meeting or exceeding sales and marketing goals.

What's On Offer

• £50,000-£60,000 DOE + bonus (OTE £100k)
• Opportunity to be part of a supportive and growing organisation
• 26 days annual leave + bank holidays
• Benenden Healthcare
• Free on-site parking
• Hybrid working

Please Note- Any 3rd party applications will be forwarded to Robert Half as per the exclusivity agreement.

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